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ECP Resources

Vision Expo Announces Topics for New Virtual EYE2EYE Series

By Staff
Thursday, June 4, 2020 12:21 AM ALEXANDRIA, Va.—Today, Vision Expo released the expanded schedule of upcoming Virtual EYE2EYE Series topics. The series, which launched in mid-April and is inspired by Vision Expo’s EYE2EYE educational series, will continue into July with weekly “Coffee Talk” sessions on Wednesdays at 12:15 p.m. EST.

The Coronavirus, 6 Months Old

By Staff
Tuesday, June 2, 2020 1:49 PM Six months into our knowledege of COVID-19, what do we know? What's different? Where are we headed? This week, The New York Times put together a compelling, detailed profile of what the coronavirus looks like, half a year in. 

Review of Optometric Business: COVID-19 & Beyond

By Staff
Friday, May 29, 2020 10:00 AM The COVID-19 crisis and practice shutdown was an anxiety-inducing time for both us and our patients. Initially, our messaging just alerted our patients of our decision to take early precautions and how and why we elected to close the office sooner rather than later. Then, as the official stay-at-home orders were put in place, we moved our messaging more toward support and connection to our patient base. Read More

Can You Catch COVID-19 Through Your Eyes?

By Staff
Tuesday, May 26, 2020 9:00 AM

New Paper in Clinical and Experimental Optometry Summarizes SARS-CoV-2 Interaction With the Ocular Surface

By Staff
Tuesday, May 26, 2020 12:21 AM WATERLOO, Ontario—An extensive literature review, “The ocular surface, coronaviruses and COVID-19,” has been published in the journal Clinical and Experimental Optometry. The review considers a number of questions regarding SARS-CoV-2 transmission and the ocular surface.

Reopen Eyecare Launches Today, New Website Curated by Vision Community Leaders, to Help Eyecare Providers Navigate Reopening Process

By Staff
Wednesday, May 20, 2020 2:00 PM ALEXANDRIA, Va.—Reopen Eyecare, a new digital website and platform designed to help eyecare providers navigate the implications of the COVID-19 pandemic on their businesses, launched today.

SeePort Optometry Engages Patients Via Frames Data's Online Gallery

By CLICK Staff
Thursday, May 7, 2020 8:33 AM NEW YORK—Eyecare professionals are searching for ways to stay connected to their patients as the ongoing COVID-19 crisis continues to keep patients at home and businesses shuttered. One solution they are turning to is Frames Data's My Frame Gallery which allows brick-and-mortar retailers to create an online virtual gallery of eyewear. As retailers have been faced with the need to limit in-person interactions with patients, the My Frame Gallery offers a simple way to comply with social distancing while still helping ECPs meet their patients' eyewear needs.

EyeCarePro COVID-19 Practice Resource Page and Recovery Guide

By CLICK Staff
Thursday, May 7, 2020 8:30 AM NEW YORK—As thousands of practices across the country take steps to reopen during the coronavirus pandemic, EyeCarePro has launched an in-depth COVID-19 Practice Resource Page and Recovery Guide. It provides ODs and practice managers with the steps to take for a strong and vibrant recovery. This includes downloadable campaigns, free telehealth, communication strategies, and ways to shore up revenue during reduced operations.

ADO Practice Solutions Debuts Marketing REBOUND to Help ECPs Implement Grand Reopening Rebound Program

By CLICK Staff
Thursday, May 7, 2020 8:27 AM NEW YORK—ADO Practice Solutions, a Walman division, has debuted a new marketing program, REBOUND powered by DONE4YOU Marketing. This new program was designed to extend a helping hand to independent eyecare providers as they try to counter the effects of COVID-19 and implement a successful Grand Reopening plan. 

AOA to Host Practice Reopening Guidance Webinar This Evening

By Staff
Wednesday, April 29, 2020 12:15 AM NEW YORK—With certain states across the U.S. discussing phased reopenings soon, the American Optometric Association (AOA) said it was prompted to provide its members the latest guidance on practice reactivation preparations. The AOA will be hosting another of its #AskAOA webinars, on Practice Reopening Guidance, this evening, at 9:00 p.m. EST.

ECPs Eager to Engage Patients Turn to Frames Data's Online Gallery

By Staff
Tuesday, April 28, 2020 3:33 PM NEW YORK—As the ongoing COVID-19 crisis continues to keep patients at home and businesses shuttered, eyecare professionals are searching for ways to stay connected to their patients. One product they are turning to is Frames Data's My Frame Gallery, which allows brick-and-mortar retailers to create an online virtual gallery of eyewear. As retailers have been faced with the need to limit in-person interactions with patients, the My Frame Gallery product offers a simple way to comply with social distancing while still helping ECPs meet their patients' eyewear needs.

Prevent Blindness Provides Free Eye Health Curriculum to Help Children Learn About Eye Anatomy and the Importance of Eyecare

By Staff
Monday, April 27, 2020 12:24 AM NEW YORK—With schools and educational facilities across the country now closed due to the pandemic many educators, public health and non-profit groups are looking for quality, no-cost educational materials to support remote learning for children.

Zeiss Creates Virtual Expo, Featuring Highly Visual and Interactive Content for Zeiss Vision Care and Zeiss Meditec Innovations

By CLICK Staff
Thursday, April 23, 2020 8:00 AM NEW YORK—Zeiss has created a dynamic Virtual Expo a virtual version of its trade show booth. Intended as a response to the pandemic and the subsequent closing of many practices, the cancellation of Vision Expo and the stay-at-home orders, the Zeiss Virtual Expo lets visitors visit the Zeiss booth in 3D from the comfort of their home. 

Alcon Shares Guidance About Safe Contact Lens Wear and Updates Social and Digital Media Assets for ECPs to Share with Patients

By Staff
Friday, April 17, 2020 12:20 AM NEW YORK—Alcon has joined with the American Optometric Association (AOA), American Academy of Optometry (AAO) and the Contact Lens Institute in supporting the recent guidance from the Centers for Disease Control and Prevention which states there is currently no evidence to suggest contact lens wearers are more at risk for acquiring COVID-19 than eyeglass wearers.