Chanel and Luxottica Announce Renewed License Agreement

By Staff
Wednesday, October 23, 2019 12:21 AM PARIS and MILAN—Chanel and Luxottica have announced the early renewal of an exclusive licensing agreement for the development, production, and worldwide distribution of sunglasses and prescription frames under the Chanel brand name. It is a five-year agreement, which will come into effect on January 1, 2020 and run until December 31, 2024. It also includes a possibility for renewal for a period of three years, from January 1, 2025 to December 31, 2027.

Marchon Eyewear Inc. Announces Exclusive U.S. Distribution Agreement with Cutler and Gross Ltd.

By Staff
Monday, September 24, 2018 12:18 AM NEW YORK—Marchon Eyewear, Inc. and Cutler and Gross Ltd. have announced that they have entered into a long-term exclusive agreement for the distribution of Cutler and Gross optical and sun product throughout the U.S. This agreement leverages the unique scale and expertise of Marchon Eyewear’s U.S. distribution network and its increased focus on the luxury segment of the market.

A&A Optical Signs License for RACHEL Rachel Roy Eyewear

By Staff
Friday, September 14, 2018 12:21 AM CARROLLTON, Texas—A&A Optical has announced an exclusive licensing agreement for the design, development and distribution of RACHEL Rachel Roy (RRR) eyewear. The agreement includes worldwide distribution of women’s ophthalmic eyewear and sunglasses. RACHEL Rachel Roy will debut ophthalmic eyewear March 2019 at Vision Expo East.

California-Based RAEN Announces Plans to Expand to Europe

By Staff

Wednesday, August 1, 2018 12:21 AM OCEANSIDE, Calif.—Eyewear brand, Raen had announced plans to expand with the formation of Raen Optics GmbH or Raen Europe. Christian Grund, the founder of RAEN’s former European eyewear distributor, Eyegents, will lead this new division. Grund helped RAEN grow significantly in the region over the past two years, establishing itself as a top player in the premium eyewear market. In this new role he will be responsible for all business across Germany and France, where this division will serve, including sales, marketing, distribution and operations and will report to RAEN vice president of sales, Scott Chantos.

Kering Eyewear Signs Licensing Agreement for Montblanc Eyewear

By Staff
Wednesday, July 25, 2018 12:24 AM PADOVA, Italy—Kering Eyewear has announced that it has entered into a new partnership for the development, production and worldwide distribution of Montblanc optical frames and sunglasses. The Montblanc Eyewear spring/summer 2019 collection will be revealed in September 2018 during Silmo before launching internationally in January 2019, when Montblanc’s current 17-year partnership with Marcolin ends. “We are extremely proud to announce this new partnership, which further strengthens our relationship with our shareholder Richemont,” said Roberto Vedovotto, Kering Eyewear’s president and CEO.

Marchon and G-III Apparel Group Sign Licensing Agreement for DKNY and Donna Karan New York Eyewear

By Staff
Monday, July 16, 2018 12:24 AM NEW YORK—Marchon Eyewear, Inc. and G-III Apparel Group, Ltd. have entered into a long-term exclusive global licensing agreement for DKNY and Donna Karan New York eyewear.

Vista Outdoor Announces Sale of Bolle, Cebe and Serengeti Eyewear Brands

By Staff
Monday, July 9, 2018 10:15 AM FARMINGTON, Utah—Vista Outdoor Inc. has entered into an agreement to sell the legal entities operating its Bolle, Cebe and Serengeti eyewear brands to an entity controlled by a private equity fund.

De Rigo and Mulberry Sign License for Eyewear Collection

By Staff
Wednesday, June 27, 2018 12:21 AM LONGARONE, Italy—De Rigo Vision has announced a new license agreement with Mulberry Group plc, the British luxury brand, to develop a range of Mulberry eyewear.

Marcolin Group and Bally Sign Worldwide Exclusive License

By Staff
Thursday, May 31, 2018 12:24 AM LONGARONE, Italy—Marcolin Group and the Swiss luxury brand, Bally have announced the signing of an exclusive worldwide license agreement for the design, production and distribution of sunglasses and optical frames with the Bally brand.

[Partner Post] Costa’s Mission — Protecting the Watery World Since 1983

By Staff
Monday, May 14, 2018 12:45 AM Since the day it was born on the water in 1983, Costa has been about more than just selling premium polarized sunglasses. From its inception, the company’s founders, leaders and employees have shared an intrinsic commitment to protect the environment that its customers work and live in and around—the water.

Kering Eyewear and Balenciaga Announce Agreement for Balenciaga Eyewear

By Staff
Wednesday, April 25, 2018 12:24 AM PARIS—Kering Eyewear and Balenciaga have announced a partnership for the development, production and worldwide distribution of Balenciaga sunglasses and ophthalmic frames. The first Balenciaga Eyewear collection will launch with the spring 2019 collection, available through a highly selective distribution network from January 2019. “We are extremely proud of our new partnership with Balenciaga, one of the most authentic and innovative brands in the fashion industry, and the last Kering brand with an eyewear presence which was not yet managed by Kering Eyewear” said Roberto Vedovotto, Kering Eyewear’s president and CEO. “I am sure that Balenciaga, particularly considering the brand’s strong creativity, will add substantial value to Kering Eyewear’s already outstanding portfolio of luxury brands.”

Manifattura Thélios Opens Its New Italy Production Site, a Joint Venture of LVMH and Marcolin Group

By Staff
Wednesday, April 25, 2018 12:21 AM LONGARONE, Italy—Less than a year after the creation of Thélios, a joint venture between LVMH and Marcolin S.p.A, the Manifattura Thélios was officially inaugurated on April 24 here, an Italian town known for its eyewear expertise. The new facility is dedicated to the production of glasses for the houses or “maisons” belonging to the LVMH group. Toni Belloni, group managing director ofthe LVMH group, Jean Baptiste Voisin, chief strategy officer of the LVMH group, and Giovanni Zoppas, chairman and CEO of Thélios, officially opened this key building for the group, “conceived of as a place of excellence for the eyewear sector,” the announcement said.

Marchon Introduces Rebranded Calvin Klein Eyewear Collections for 2018

By Staff
Monday, April 9, 2018 12:18 AM NEW YORK—Marchon Eyewear, Inc. and Calvin Klein, Inc. have announced the introduction of the newly rebranded lines of men’s and women’s CALVIN KLEIN 205W39NYC and CALVIN KLEIN sunglasses and ophthalmic eyewear, designed under the creative direction of Raf Simons, the chief creative officer of Calvin Klein. Under this rebranding, eyewear for the brand will now be marketed under the CALVIN KLEIN 205W39NYC, CALVIN KLEIN and CALVIN KLEIN JEANS brand names. This is in line with the recent global restructuring of Calvin Klein’s apparel and accessories under Simons’ singular vision for the American brand. 

Mosaic Eyewear Announces Distribution of Zen Barcelona in the U.S.

By Staff
Tuesday, March 27, 2018 12:24 AM OMAHA, Neb.—Mosaic Eyewear has announced that the company has become the distributor for Zen Barcelona in the U.S. market. The distribution deal became effective on Nov.1.

Safilo Unveils Its Newest American Eyes Campaign

By Staff
Monday, March 12, 2018 12:15 AM SECAUCUS, N.J.—Safilo has unveiled its latest American Eyes marketing campaign in celebration of its Elasta and Emozioni ophthalmic collections. This new campaign features husband and wife owners, Antoni Wichryk, OD and Geena Wichryk, an ABO optician, of Wichryk Eye Associates in Macungie, Pa. The Wichryk’s were asked to star exclusively in this year’s campaign due to their love of Made in Italy product and their affinity for the Elasta and Emozioni brands, the company said. Each of them wear the eyewear in the American Eyes print ad campaign and promotional video.