PINELLAS PARK, Fla.—Transitions Optical has announced the finalists for its annual Transitions Innovation Awards program, which recognizes individuals and organizations from North America who have shown commitment to implementing innovative programs and technologies over the past year. Drew Smith, senior director, North America channels, Transitions Optical, said, “We are proud to recognize the exceptional achievements of this year’s finalists. They have set new standards of excellence in our industry while demonstrating commitment to our core values of quality, education, service and innovation, and we look forward to celebrating their incredible work at Transitions Academy in February.”

The winners of the 2024 Transitions Innovation Awards will be announced during Transitions Academy 2025, scheduled for February 2–5, in Orlando, Fla. One of the three independent practices will be awarded Eyecare Practice of the Year at the ceremony.

The award categories are: Transitions Healthy Sight Ambassador, Eyecare Practice of the Year, Retailer of the Year and Channel Partner of the Year. The Eyecare Practice of the Year, North America, title recognizes an independent eyecare practice or retailer with less than 20 locations in the U.S. or Canada who has demonstrated excellence in supporting Transitions’ values and a commitment to enhancing the vision of their customers and communities.

For 2024, the honorees for Eyecare Practice of the Year are:

The full list of honorees which includes Transitions Healthy Sight Ambassador, Retailer of the Year and Channel Partner of the year, is available here.