NEW YORK—Prevent Blindness has once again declared October as Contact Lens Safety Month, with the goal of educating the public on the proper use of contact lenses, both prescription and cosmetic. With Halloween on the horizon and some costumes calling for a change in eye color, October is an ideal time to reinforce the importance of proper and safe contact lens use; to do so, Prevent Blindness is offering a variety of resources including fact sheets, social media graphics and dedicated webpages. In addition, the nonprofit has shared a special Contact Lens Safety video as part of its Focus on Eye Health Expert Series, featuring Prevent Blindness president and CEO Jeff Todd alongside Dr. Thomas L. Steinemann, professor of ophthalmology at Case Western Reserve University.

For ECPs, there are plenty of ways to prioritize contact lens safety this month. This week, we’re taking a look at the social media push that some indies are using to spread the word.

Precision Vision Optical in Moore, Okla., explained some of the issues costume contacts can lead to. Image via precisionvisionoptical on Instagram


In Coral Springs, Fla., City Eyecare shared some quick tips for healthy contact lens use. Image via city.eyecare on Instagram


Family Eyecare by Dr. Michelle, in Omaha, Neb., explained six important tips for keeping contact lenses clean and safe. Image via familyeyecaredrmichelle on Instagram


The team at The Eye Site in Mishawaka, Ind., leaned into the Halloween theme to share the “horrors of contact lens overwear.” Image via theeyesite on Instagram


Also in Indiana, Madison Witthoft, OD, of Insights Optical explained the importance of seeing an optometrist if you want cosmetic contact lenses. Image via insightsoptical on Instagram


The team at Eastern Sierra Eyecare in Carson City, Nev., encouraged patients to schedule an appointment to learn more about contacts. Image via easternsierraeyecare on Instagram