STYLE: Style.Pages Bio-Based, Trend Focused By Gwendolyn Plummer Friday, September 10, 2021 1:30 AM Download a PDF of Bio-Based, Trend Focused.WHO: For those who love the planet and want to be a little kinder to our home, without giving up their personal style. WHAT: Bio-based acetates have risen as a popular, versatile and eco-friendlier frame material, and this trend toward putting sustainability first is only going to continue. Bio-based frames run the gamut in terms of style, aesthetic and audience, offering something for everyone concerned about the planet, no matter their personal preferences. WEAR: From Luxottica’s Arnette, style DEIMOS is an edgy, ultra-cool semi-rim visor crafted in the same biobased acetate that all Arnette frames use—proving that loving the Earth can still be trend-forward and super sleek. De Rigo’s Chopard launched a Responsible Collection this year; style VCH297, made from metal and bio-based acetate obtained from wood and cotton, is a beautiful example of how a luxury and sustainable mindset can come together to create something truly special. From Eco Eyewear, Willow combines a curved square and a classic cat eye to create a universally flattering and loveable frame. Willow, like all Eco Eyewear frames, is created with sustainability top of mind—in this case, with castor seed oil bio-based acetate. Finally, from Tura’s Ted Baker Bio Collection, style BIO894 is a classic, refined frame now offered in biodegradable acetate—part of the brand’s mission to avoid opening new molds and instead reproducing best-selling silhouettes in a more Earth-friendly acetate. WHY: Bio-based acetates are just one way to lessen our industry’s impact on the planet—something patients and customers value more and more every day. Across the eyewear industry, sustainability is a trend that’s here to stay. gplummer@jobson.com