NEW YORK—The national average for gross revenue at ECP locations increased last week, July 8–14, when compared with the previous week (July Fourth holiday week), at a rate of 39 index points. That places gross revenue at a level 47 index points above where it was at this point in time (Week 28) when compared with last year (2023), 40 points above the same period in 2022, 43 points above 2021, 25 points above 2020 and 29 points above 2019, according to Jobson’s most recent Practice Performance Tracker.

All optical sales categories were up last week when compared with the previous week, at rates of 39 index points for gross revenue, 24 index points for exams/refractions, 30 index points for frame units, 26 index points for lens pairs and 31 index points for contact lenses. When comparing last week’s optical sales with the same period last year, all the categories were up, ranging from the largest increase of 47 index points for gross revenue, to the smallest increase of 30 index points for exams/refractions. The other categories increased by 31 index points for frame units, 31 index points for lens pairs and 34 index points for contact lenses.

With all optical sales categories increasing last week, four of the categories reached a level above an average week in 2019—the index baseline assigned a value of 100 for this Optical Business Tracker. These ranged from a high of 132 index points for gross revenue to a low of 99 index points for exams/refractions. The other three categories reached 103 index points for frame units, 102 index points for lens pairs and 109 index points for contact lenses.

Jobson Optical Research selected 1,500 optical locations that have been operating and reporting their sales to its partners, GPN and ABB Analyze, since 2019. The index has been rebased to an average week in 2019. Going forward, this new index base will be used as an arbitrary benchmark and assigned a value of 100.

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