Coronavirus BRIEFING

Malls Are Struggling Now, But There’s Hope For A Retail Renaissance Post-COVID

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"True, a lot of malls haven’t kept up with the times and they are going to disappear. But coming out of this, it will be an excellent time for malls to adapt. By necessity with so many store closures, they will have to. It is going to force mall owners to be different."

Ethan Chernofsky, vice president of marketing at mall traffic-tracking firm Placer.ai, in an interview with Forbes.com for its report, “Malls Are Struggling Now, But There’s Hope For A Retail Renaissance Post-COVID.”