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NEW YORK—The upcoming Vision Expo West Conference program will be spotlighting the latest in clinical, medical and patient care as well as the newest trends and technologies available to today’s ECPs. No longer just a fashion event, International Vision Expo has evolved and invested in the show as a medical business meeting as well, according to show organizers.
Tom Loughran, vice president for Reed Exhibitions said, “I’m pleased to say that this year’s International Vision Expo West is the one-stop event where optometrists can learn and stay abreast of new diagnostic techniques and advances in technologies that are necessary to provide the best patient care.”
At the show this year, several professional organizations will present continuing education courses. The Optical Retina Society will debut four courses at International Vision Expo regarding diagnosis and management of retinal disorders while the Ocular Surface Society of Optometry will present an exclusive session dedicated to dry eye diagnosis, management and treatment strategies. In addition, the Optometric Council on Refractive Technology will offer a course on co-management of premium intraocular lenses and the Ocular Nutrition Society will present a session discussing the role of nutrition and exercise in eyecare.
Also, in response to the new requirements for board certification and continued competency, the first national Board Certification Review course will be held at International Vision Expo West. Twelve hours of presentations will be given on topics such as anterior segment therapy, ocular pharmacology, glaucoma, retina, cataract and clinical problem solving.
On the business building side, a number of courses will be available to optometrists including the return of The Visionomics program with an expanded course offering to help attendees hone their practice management skills and adapt to the current economic and technological marketplace. Themed, “Post Traumatic Growth,” the 2010 Visionomics program will help attendees assess their businesses, establish benchmarks and
increase efficiencies.
This year’s Visionomics program will be sponsored by Luxottica marking the company’s return to International Vision Expo West. Luxottica will also have a presence on the exhibit floor, according to the company and
show organizers.
The Visionomics sessions include a free Visionomics keynote address. Jim Thredgold, president of Thredgold Economic Associates, who will present “The Recession’s Over! Now What?” This session will include an up-to-the-minute and entertaining discussion of the economy and financial markets, as well as valuable tips to help eyecare professionals survive and thrive.