Landmark Upper East Side Building for Warby Parker’s Third Manhattan Store

By Staff
Monday, March 24, 2014 12:30 AM NEW YORK—In a renovated space within a long-term New York Upper East Side landmark building, Warby Parker opened its third Manhattan retail location this past weekend, its first two-story store, featuring two eye exam rooms, literature-filled reading nooks and an honor bar.

Inspecs Signs License for O’Neill Eyewear

By Staff
Monday, March 24, 2014 12:24 AM CLEARWATER BEACH, Fla.—Inspecs has announced a long-term license agreement with surf, snow and youth lifestyle brand O’Neill.

141 Eyewear Debuts Ultem Collection

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM PORTLAND, Ore.—141 Eyewear, the philanthropic eyewear company that donates a pair of frames to a child in need for every pair they sell, has launched a six style Ultem collection of frames.

Altair Unveils Evolution House Collection

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM SACRAMENTO, Calif.—Altair is undergoing a major overhaul of its house brands beginning with the launch of Altair Evolution. Inspired by the relaxed attitude of California living, Altair Evolution is a blend of retro designs, cool colors and rich materials targeting 25- to 35-year-old men and women looking to evolve their personal style, the company said.

Corinne McCormack Unveils First Prescription Eyewear Line

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM NEW YORK—After 20 years of providing on-trend reading glasses for women, Corinne McCormack, in partnership with FGX International, has debuted the Corinne McCormack optical collection.

L’Amy America Introduces Vision’s AsianFIT Collection

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM WILTON, Conn.—L’Amy America has launched a sub-collection in their Vision’s line; the AsianFIT Collection.

Ogi Eyewear Introduces Innotec Collection

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM MINNEAPOLIS—Ogi Eyewear has introduced their newest brand, Innotec.

Zyloware Launches Leon Max Eyewear Collection

By Deirdre Carroll
Monday, March 17, 2014 12:00 AM PORT CHESTER, N.Y.—Zyloware Eyewear has released fashionable new ophthalmic eyewear brand, Leon Max, for Spring 2014.

Zimco Optics Licenses Catherine Malandrino for Sunwear and Ophthalmic Eyewear

By Staff
Monday, March 03, 2014 12:30 AM BROOKLYN, N.Y.—Catherine Malandrino, a brand of Bluestar Alliance, has announced that the designer will launch Catherine Malandrino Eyewear with Zimco Optics.

Access Accessible Luxury

By John Sailer
Monday, March 03, 2014 12:00 AM Today’s customers are often discriminating in their purchasing behavior. Many know they no longer have to sacrifice quality and fashion for the price they’re willing to pay.

Dynamic Evolution of a Leading Eyewear Player

By Marge Axelrad
Monday, March 03, 2014 12:00 AM NEW YORK—A more balanced international platform of brands, an evolving portfolio of product, design and marketing resources, and renewed support of technology and service—all elements that characterize Marchon Eyewear today.

Storied Lines

By Deirdre Carroll
Sunday, February 09, 2014 11:59 PM The climate of today’s competitive eyewear market reflects the increasing importance of consumers relating to a brand’s story and image to forge a connection and prompt them to make a purchase.

Frames Data Celebrates Customers With I ♥ Frames Data Contest

By Staff
Wednesday, January 29, 2014 12:15 AM NEW YORK— Frames Data’s contest, I ♥ Frames Data, which went live earlier this month, allows subscribers to share positive feedback about their experience using Frames Data.

Google Launches First Rx Eyeglass Collection for Glass, in Partnership With VSP Global

By Staff
Tuesday, January 28, 2014 6:45 AM NEW YORK—Google Glass is taking a big step closer to the mainstream consumer market, and to the optical industry, with Google’s release today of its first prescription eyeglass collection for Glass.

Alternative Eyewear Launches New Vue Collection

By Deirdre Carroll

Monday, January 20, 2014 12:00 AM BUFFALO, N.Y.—Alternative Eyewear has introduced a brand new collection called Vue.