Finally…Some Insights Shared to Optical By Warby Parker’s Neil Blumenthal

By Marge Axelrad
Monday, April 20, 2015 12:01 AM I looked it up. According to Dictionary.com, a “lightning rod” is “a person or thing that attracts and absorbs powerful and especially negative or hostile feelings, opinions, etc., thereby diverting such feelings from other targets.” It cites examples, such as “the press secretary is often a lightning rod for the President.” Or, “Packer’s blunt style made him a lightning rod for debate.”

Live From New York. It’s the VM Summit!

By Mary Kane
Monday, April 20, 2015 12:01 AM As an editor for Vision Monday covering our Leadership Summit, I have a bird’s eye, behind-the-scenes look at how the event actually comes together. It starts with a lot of pre-planning and logistical meetings, segues into securing speakers, marketing the event, and finally culminates with rubbing elbows with our presenters in the Green Room once we all finally arrive at the Times Center.

Overheard

By Andrew Karp
Monday, April 20, 2015 12:01 AM

Overheard

By Deirdre Carroll
Monday, April 20, 2015 12:01 AM

Overheard

By John Sailer
Monday, April 20, 2015 12:01 AM

Overheard

By Jamie Wilson
Monday, April 20, 2015 12:01 AM

New SECO President, Stan Dickerson, OD, Outlines His Initiatives for the Coming Year

By Stan Dickerson, OD
Tuesday, March 31, 2015 12:07 PM ATLANTA—What an honor, privilege and feeling of real responsibility it is to be assuming the position of president of the Southern Council of Optometrists. SECO has been a leader in continuing education for 90+ years, so part of what I want to accomplish is to make sure we maintain that position in a world that’s ever changing.

‘Post-Advertising’—Telling Stories To Intrigue and Inspire Patients

By Marge Axelrad
Monday, March 16, 2015 12:00 AM We are living in a “post-advertising age.” These days, “the message is the message and the medium is just the carrier” (with all due respect to Marshall McLuhan’s original idea first posted in 1968).

Get in the Zone

By Andrew Karp
Monday, March 16, 2015 12:00 AM If you’ll be attending International Vision Expo this week, be sure to get into the Zone. No, I’m not asking you to focus your mind like an athlete before a game. I’m talking about visiting Vision Monday’s Eye2 Zone.

Overheard

By Mary Kane
Monday, March 16, 2015 12:00 AM “2014 year-end revenues for vision care ($37.6B) show recession level lows are definitely in optical’s rear view window, VisionWatch says.”

Overheard

By Deirdre Carroll
Monday, March 16, 2015 12:00 AM “Hot off Mido, it’s easy to think that, once inside, all trade shows are the same. But it’s not really true, each has their own vibe and energy. Bring on VEE!”

Overheard

By John Sailer
Monday, March 16, 2015 12:00 AM Optometric Physician’s Art Epstein, OD, FAAO, “Kindness triumphs and every day is a new beginning with an opportunity to change the world for the better.”

Overheard

By Tiffany Wong
Monday, March 16, 2015 12:00 AM “Wearable technology is all the rage these days—I can’t wait to try a few on at the Eye2 Zone at my first Vision Expo East.”

Living in a Digital World

By John Sailer
Monday, March 02, 2015 12:00 AM Much of the material we cover in Vision Monday lately—Millennials, e-commerce, electronic health records (EHRs), etc.—has one thing in common, a comfort and reliance on digital information.

Overheard

By Mary Kane
Monday, March 02, 2015 12:00 AM “Apple’s Tim Cook on Google Glass: ‘We thought that Glass as a wearable device was not a smart move, from a point of view that people would not really want to wear them.”
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