When starting out as a practice owner, making mistakes is expected. How you recognize and turn those mistakes around is what counts. Here is how I figured out what was going wrong and course-corrected to create a practice with a per-patient revenue of $634. I unknowingly hired employees who were burned out on eyecare, who were bouncing around different local practices, and never happy. That discontent showed in the low level of patient service they delivered. To correct this mistake, we first spent a great deal of time and resources training support staff. However, when I was certain that it wouldn’t work out, I spent significant time revamping my hiring process. That meant spending a lot of time with job candidates to see their true personality before hiring them. Read More