WASHINGTON, D.C.—The Contact Lens Institute (CLI) has published an in-depth report on everyday actions that the eyecare community can take to draw interest from potential and former contact lens wearers. Based on research with more than 1,000 vision-corrected adults segmented by glasses-only wearers, new contact lens wearers, and former contact lens wearers, “Beyond Vision: Behaviors to Attract New & Returning Contact Lens Wearers" is the latest offering from CLI’s See Tomorrow initiative. The 26-page document includes multiple infographics depicting high-value takeaways that can be used for staff training. Read More