FORT WORTH, Texas—Alcon, a global leader in eyecare, has announced the introduction of the Alcon Innovator Program, an initiative to partner with influential eyecare professionals to identify gaps in contact lens offerings and address the market’s unmet needs. As part of the inaugural program in the U.S., Alcon said it selected 20 innovators to receive and offer their patients exclusive access to upcoming Alcon product launches. Through this partnership, innovators shared both practice and patient insights gained from fitting patients in new Alcon contact lenses, as well as developed social and editorial content that highlighted their experience with the latest innovation, according to the announcement. Read More