NORWALK, Conn.—The anticipation for Vision Expo East 2025 has been building for the annual event's debut this year in its new location in Orlando, Fla., according to show organizers. The show, which will be held at the Orange County Convention Center from February 19-22, boasts an improved floor layout, enhanced education and events programming, and over 300 independent and established eyecare and eyewear brands. "Our move to Orlando marks an exciting evolution for Vision Expo East, opening new doors for networking and innovation," said Ashley Mills, CEO of The Vision Council.

"Based on member feedback, we've enhanced the show experience to better serve the vision community, fostering creativity, collaboration and discovery. We can’t wait to welcome attendees to our new, sun-filled location and experience firsthand what Orlando has to offer," Mills said.

Here is a sampling of highlights from Vision Expo East 2025:

 
Education and Learning

Beginning February 19, Vision Expo East will deliver more than 270 hours of accredited continuing education, covering essential clinical, technical and business topics. Sessions are tailored for industry professionals, including ophthalmologists, optometrists, opticians, orthoptists and allied professionals. Click here for the full education schedule.

The exhibition floor opens on February 20, featuring a new layout that distinctly showcases key industry segments—including eyewear, eyecare, technology and innovation and independent design. Vision Expo East will be introducing a dedicated space for independent labs as well as a continued partnership with the Italian Trade Commission (ICE) and the Italian Optical Manufacturers Association (ANFAO) featuring 16 “Made in Italy” eyewear designers in the Italian Pavilion. The NOW Trend Showcase, an attendee favorite, will return in a new prominent location at the show floor entrance. Click here for the exhibitor list.

The redesigned exhibition layout aims to create a more seamless, easy-to-navigate experience for attendees, featuring dynamic exhibits, new activations and food and beverage offerings throughout the venue.

  • Resource Center (NEW): Centrally located down the center aisle in the exhibit hall, this area serves as a knowledge hub for career growth and community connections. Featuring The Vision Council, United Opticians Association’s OptiCon Hub and other industry organizations, this space offers networking opportunities, complimentary headshots and access to the latest industry insights on the main stage.

  • Indie Lab Speakeasy (NEW): A gathering space within the resource center for members of the independent lab community to share information about their respective labs, educate the broader vision industry and conduct meetings, is being sponsored by Artisan Lab Network.

  • Main Stage: This area will host daily panel discussions and interviews on topics such as AI in eyecare, industry evolution and sustainability. It will also feature two Flaunt the Frame fashion shows, a trends presentation by Doneger|Tobe and a keynote interview with tennis legend Venus Williams, in conversation with sports broadcaster Kelly Tilghman.

  • Launch Pad (NEW): A showcase in the resource center featuring eight companies presenting the latest optical innovations.

  • Platinum Club (NEW): An upgraded VIP area for hosted buyers, members of the media and social media influencers on the show floor in a private space ideal for networking, conducting small meetings and interviews, and reenergizing throughout the day with daily complimentary amenities.

  • OTC Showcase (NEW): The OTC, or Over-The-Counter Showcase, in the resource center will offer some of the industry’s best direct-to-consumer brands the opportunity to display their products and allow attendees to engage with this growing profit center.
Networking and Dining Spaces

  • Conferee Café (NEW): A French-inspired lounge with daily refreshments and a barista, is being sponsored by Hoya Vision Care.

  • Independent Design Lounge: This is a destination within the independent design zone where buyers and frame makers can connect and relax.

  • Pearle Vision Zone (NEW): An exciting stop on the show floor with a food truck, arcade games and more.

  • V Bar: An enhanced location for networking near the main stage session viewing with daily happy hours.

  • Zeiss German Beer Garden (NEW): Attendees can pick up a branded stein from the Zeiss booth and enjoy complimentary German beer (while supplies last), with pretzels and popcorn available for purchase.
Events and Connection

The event's networking opportunities extend beyond show hours with several signature events, including:

  • An opening night party and music festival will take over multiple bars at restaurants at The Pointe, located walking distance from the Convention Center, and will offer something for everyone, with a variety of talent including a DJ, country music opener and a live rock band.

  • The Optical Women's Association Champagne Breakfast celebrating women in leadership.

  • Vision Monday's annual Leadership Summit.

  • Prevent Blindness 2025 “Person of Vision” dinner.

  • Tropical Cocktail Reception poolside at the Rosen Centre featuring a live calypso band, exotic birds and other themed activations.
Click here for a schedule of events.

The exhibit hall will be in the West Building of the Orange County Convention Center (OCCC), conveniently located at 9800 International Drive. Attendees can take advantage of the following perks:

  • 50% Brightline ticket discount (a high-speed train for regional Florida travelers).

  • Complimentary hotel shuttles to/from the nearby hotels and the OCCC.

  • Visit Orlando Concierge Desk located on-site for dining and local planning.

  • Attendee resources for show hours and other planning resources.

  • Get maps, event schedules and session details by downloading the official mobile app. Find it on the Google Play Store for Android or the App Store for iOS, by searching “Vision Expo East.”
Industry professionals can register and explore the full schedule of exhibitors, events and courses here.