(Top to Bottom) The Square, The Square Cat Eye and The Wrapped.

  
Quick Take: Marc Jacobs, from Safilo Group, has launched The Sunglasses eyewear collection. 
Specifics: The Sunglasses collection is the latest addition to Marc Jacobs’ popular “The” Items collection, first presented in 2019 and now made up of a large assortment of bags, wallets and accessories. These are the first eyewear pieces introduced into the collection. The Sunglasses collection includes three styles: The Square, The Square Cat Eye and The Wrapped. All three styles feature the “The Sunglasses” written in high relief on each temple.
Selling Point: The Sunglasses from Marc Jacobs are an on-trend, exciting addition to the brand’s iconic collection. To celebrate the launch for Fall/Winter 2024, produced and distributed by Safilo Group, Safilo and Marc Jacobs hosted a cocktail launch event at Nine Orchard Rooftop in New York City with performances by The Dare, VTSS, Laila! and Mona Matsuoka, and special guests Jacquelyn Jablonski, Eric Jess, Vienna Skye, Tanner Reese, Gabrielle Richardson, Dev Apollon, Emma Rogue, Rox Brown, Tyler Mazaheri and more.
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