(Top to Bottom) Keramas, Nusa and Ulu.

  
Quick Take: Costa is adding three new styles to its Del Mar Lifestyle collection: Keramas, Nusa and Ulu.
Specifics: All three bio-acetate styles feature colors, patterns and textures inspired by the sea, as well as custom corewire with a laser-etched wave pattern, sleek logo placement under resin and premium 5-barrel hinges. All three include Costa’s 580 mineral glass lenses. 
Keramas, named after the powerful Indonesian surf break, is a sharp square frame with a light top to bottom taper and a subtle keyhole bridge. Nusa is an oversized soft square that draws inspiration from the waters of Indonesia. It features a gentle brow dip and subtle lens set back. Finally, Ulu, named for a Bali surf break, is a soft square with a corewire temple that features a laser-etched design inspired by waves.
Selling Point: John Sanchez, VP of product strategy for Costa Sunglasses, said, “Our Del Mar Collection was introduced as a way to broaden our product offering to include more expressive and stylistic lifestyle frame options for those who love being on and around the water. Our Del Mar frames make their way to the top of our best seller list year over year and have organically allowed us to reach a whole new audience. You’ll notice we’ve turned up the boldness a bit with these new styles,  but I think that’s just what our ever-growing community wants to see.” 
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