Quick Take: Safilo Group's Eyewear by David Beckham is presenting the Spring/Summer 2023 eyewear collection and campaign. The brand also released sun styles for the season.
Specifics: Hero optical styles in the collection include DB 1126/S and DB 7105/BB. DB 1126/S is a classic rounded optical frame with an acetate front and metal temples. DB 7105/BB is a retro-inspired optical frame with a bold acetate profile. The style is also available with blue blocker lenses. Sun styles DB 7100/S BOLD and DB 1119/G/S are also designed for graduated ophthalmic lenses. The accompanying campaign is set on a desert trip. Matthew Brooks shot the campaign.
Selling Point: David Beckham said, “Travel has always been important to me and I like to see as much of the world as I can, to experience new places and cultures. It was amazing to shoot this campaign, my first shoot in a desert with the eyewear. I am really happy with the results and it was a great experience to work with Matthew Brooks again, as well as with the team.”
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