Marcolin Group Appoints Roberta Viganò as Marketing Communication Manager

LONGARONE, Italy—Marcolin Group has announced the appointment of Roberta Viganò to the role of marketing communication manager. Based in Milan, Viganò will report directly to Matteo Blandi, Marcolin’s marketing, communication and events director, and will be responsible for the worldwide communication activities of the Group’s brands. She will also supervise the PR, media planning and buying and digital communication areas of the Group, with the aim of strengthening the communication strategy and presence of these brands in Marcolin’s portfolio at a global level.

Viganò has extensive experience in fashion and luxury industry communications, including at Bally, where she was head of communications and marketing EMEA. Viganò’s appointment is part of Marcolin’s renewal process that started with the appointment of Fabrizio Curci as group CEO.