NOVATO, Calif.—Zenni Optical has announced a partnership with esports and gaming organization Ghost Gaming, which sees Zenni named the Official Eyewear of Ghost Gaming. The partnership will also showcase affordable and stylish high-quality eyewear designed to support eye health and performance for gamers of all ages. With a new collection launching later this year, the partnership will exist across several programs including Ghost Gaming Youth Academy, Girl Gamer Atlanta, Georgia Esports League and Collegiate Ambassador Program, as well as the Esports Summit.

Ghost Gaming currently has a landing page on the Zenni Optical website where the organization selected a number of Zenni styles suited for gaming.

Robb Chiarini, head of gaming, sports and events at Zenni Optical, said, “We are incredibly excited to launch this partnership with Ghost Gaming. Their dedication to the growth and support of the gaming community is inspiring. This new collaboration will see the release of Ghost Gaming branded products, alongside eye health and educational content, across the organization's professional and entertainment groups in support of Zenni's mission to help everyone.”

Todd Harris, co-owner and CEO of Ghost Gaming, said, “We are thrilled to partner with Zenni as they offer high-quality and affordable eyewear, which mirrors our own Ghost Gaming values of excellence and inclusion. Often in gaming, performance and wellness go together, and this is especially the case when it comes to vision.  We are excited to collaborate with Zenni to bring stylish and accessible eyewear to our global gaming community of competitors, content creators and fans.”