BUSINESS Safilo and Dsquared2 Announce Early Renewal of Multi-Year Eyewear Licensing Agreement By Staff Friday, February 7, 2025 12:24 AM PADUA, Italy and DUBLIN, Ireland—Safilo Group, a company that designs, manufactures and distributes prescription frames, sunglasses, outdoor eyewear, goggles and helmets and Dsquared2, an international fashion brand founded in 1995 by Dean and Dan Caten known for its uniqueness and creativity, announced the early renewal of their global licensing agreement for the design, manufacturing and distribution of Dsquared2 branded eyewear collections until the end of December 2031. “We are delighted about the early renewal of our partnership with Dsquared2, a brand that stands out for its unique positioning and for its ability to anticipate and interpret fashion trends," said Angelo Trocchia, CEO of Safilo Group. Dean (l) and Dan Caten. Trocchia continued, "Since the beginning of our collaboration in 2021, Dsquared2 has quickly established itself as one of the most dynamic brands in our portfolio, with its ability to perfectly blend style and innovation. Together, we will continue to work in synergy to enhance the brand’s presence in Europe and around the world, bringing its distinctive vision to more and more people, consolidating its success at a global level.” “Renewing the partnership with Safilo on Dsquared2 eyewear is a commitment to continuing a vision,” said Dean and Dan Caten, founders and creative directors of the brand. “The styles have always reflected a balance between creativity and craftsmanship, ensuring they resonate with the brand’s identity. Being aligned on design has been pivotal, not just for aesthetic consistency, but for creating products that truly represent Dsquared2's essence. Every frame is a testament to the synergy between the brand and Safilo.”