LAUNCHES
Chlogan Eyewear Debuts Capistrano Collection
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Wearer: Designed for men and women, the collection is comprised of full and semi-rimless rectangular frames for a classic and refined look.
Specifics: Bringing style and quality to the managed care environment, the Capistrano collection of stainless steel, monel and metal styles offers nine new optical frames at an affordable price point, with XXL sizes up to 64 mm available.
Selling Points: Design highlights include temple cutouts on style C400, C4002 and C408 and statement patterns on style C404 and C407. Feminine style C407 combines a soft rectangular full-rim frame with animal-like patterns on the upper front and temples, while style C405 boasts a masculine rectangular shape complete with a flat upper front and thick black temples. Backed with a strong warranty, Chlogan Eyewear frames are perfect for managed care, price specials, second pair sales, and frame-and-lens programs as well as government contracts, the company said.
Price Guide: $
chloganeyewear.com
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Marchon Launches Etro Collection for Men and Women
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Wearer: Men and women who seek a modern and sophisticated design.
Specifics: The collection includes two ophthalmic styles and six sunglasses.
Selling Points: According to the company, to evoke the world of Etro where creativity, innovation and tradition come together in perfect harmony, the collection combines iconic Paisley patterns, unusual color combinations and geometric shapes with fine materials. For women, sunglass ET20S flaunts an oversized, rounded shape in acetate. The distinctive Paisley pattern adorns the upper frame front and continues onto the temples for a striking aesthetic. The classic design of masculine acetate model ET2615 features the distinguished Paisley pattern embossed on the inner metal rod of the temples.
Price Guide: $$$$-$$$$$
www.marchon.com
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SECOND LOOKS
ClearVision Bows New IZOD Interchangeable Collection
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Specifics: Designed for those who like to express their own unique style, this youthful collection includes four handmade acetate front shapes in two colors and two sizes with eight vibrant temple colors, all crafted from lightweight, hypoallergenic TR-90 material.
Selling Points: IZOD Interchangeable eyewear includes a unique, patent pending interlocking system where wearers simply click a button to remove the temple, then slide and lock the new temple into place. Engineered through 3D printing technology, the slim design of the interlocking system was perfected for maximized ease of use by consumers, the company said. The progressive-friendly collection, including style IZ 6001, IZ 6002, IZ 6003 and IZ 6004, features modified, classic shapes accented by a vintage-inspired metal décor on the front. Each style comes standard with one particular color temple. Consumers can then choose two additional sets of temples, available in vibrant solids and colored tortoise.
Price Guide: $$
www.cvoptical.com
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New Styles From Plan “B” Eyewear
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Specifics: The Jupiter Slims collection expands with six new Deep Space stainless steel models for ultra-savvy men and women, while four new Spring models have been added to the IceCream Collection for women.
Selling Points: Less is more with the new Jupiter Slims Deep Space release from Plan “B” Eyewear. Designed to be incredibly light, strong and comfortable, Deep Space sports a sleek design exemplifying quality craftsmanship, the company said. Micro-thin flex hinges provide optimal functionality, while silicone nosepads create an unprecedented fit. Each model is composed of nickel-free stainless steel from front to tip. For Spring, the IceCream Collection introduces stunning new colors on cute, feminine eye shapes. Made from sheet stainless style and high-grade acetate, these frames use soft color fades and delicate color layering to brighten, lift and emphasis the eyes, the company said. Deep B measurements and petite sizing are available. Both collections can be previewed at Vision Expo East.
Price Guide: $$$
www.planbeyewear.com
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ALSO NEW
Safilo Intros New Colors to Kids by Safilo
Safilo has introduced a new Spring 2016 color palette to the Kids by Safilo eyewear collection, including pink fuchsia, lilac white, violet aqua and crystal blue. To meet the vision needs of children 0 to 8 and their parent’s expectations, the collection is designed with a medical-scientific approach and created using advanced technologies and materials, the company said. Safilo has collaborated with the Italian Society of Pediatric Ophthalmology and is in compliance with the design guidelines of the World Society of Paediatric Ophthalmology and Strabismus (WSPOS) to create a collection providing safety, comfort, resistance and aesthetic. Made entirely in Italy using light, safe and bio-based materials, the frames have a soft rubber moulded over the internal temple and bridge, and high-performance polymers for the front and temples. Available in a subtle color palette featuring a transparent front, the frames harmonize with the child’s face, the company said. www.safilo.com
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Kenmark Expands Vera Wang Luxe Collection
Kenmark expands the Vera Wang Luxe collection with four new full zyl styles, featuring Swarovski crystals and textured temples. The collection translates the exquisite taste and modern approach to feminine glamour and beauty of world-renowned fashion designer, Vera Wang into beautiful eyewear using contemporary shapes, textures and motifs, the company said. The Tessia boasts a round shape with an oversize fit adorned with small square Swarovski crystals on the temples. With soft rectangular shapes, the temples of Rosina feature a line of Swarovski baguette crystals, while the temples of Mella are accented by a row of five oval Swarovski crystals. Rounding out the collection, Alviva has a zyl front and temple tips combined with metal textured temples. Each style is available in an array of feminine colors. www.kenmarkoptical.com
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Andy Wolf Eyewear Debuts New Styles
Andy Wolf Eyewear has introduced new handmade styles to their Love, White Heat and Soul collections. Love is Andy Wolf’s newest design collection which will be expanded with two new metal and acetate combination frames. The White Heat metal collection, combining lightweight materials with a clean design, debuts seven new frames that blend the soft look of acetate with the shimmering look of metal, the company said. All new White Heat models are available in six color combinations. Lastly, Andy Wolf expands their Soul men's line with model 4536 and 4537, featuring distinctive shapes ideal for larger heads. Additional new models include the 4540 and the panto-shaped 4541, as well as the round model 4542 made from horn-effect acetate. www.andy-wolf.com
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