Review of Optometric Business: COVID-19 & Beyond

The COVID-19 crisis and practice shutdown was an anxiety-inducing time for both us and our patients. Initially, our messaging just alerted our patients of our decision to take early precautions and how and why we elected to close the office sooner rather than later. Then, as the official stay-at-home orders were put in place, we moved our messaging more toward support and connection to our patient base. Read More