The other night I was spending some mindless moments on social media, and I stumbled upon a post on an online opticianry forum that went on and on about a patient who was struggling with their eyewear. The post indicated that the optician working with them was fed up with the patient’s complaints, and they eventually lost their temper with the patient. Remember, patients don’t have to come to your office. If they don’t feel like they’re cared for, rest assured, they will seek other options. This will directly affect your practice’s bottom line, which will affect your practice’s ability to pay wages and give raises, etc. Read More