Product: Sensity 2
Top Line: Hoya Vision Care is releasing the next generation of its popular Sensity light-adaptive lenses. Two out of every three eyecare patients experience light sensitivity, making light-adaptive lenses a convenient and comfortable everyday vision solution for most patients. A significant improvement compared to the previous generation of Sensity lenses, Sensity 2 lenses offer nearly twice the fadeback speed—approximately 42 percent faster, according to Hoya.
Close Up: Building on more than five years of success with its first-generation Sensity lenses, Hoya Vision Care has created a product that rapidly darkens to a category 3 sun lens tint, fades back nearly twice as fast to a clear lens indoors, and still offers the same comfort, convenience, and protection as the entire Sensity family—with 100 percent UV protection, reduced glare from the sun when activated, and blue light protection indoors and outdoors.
Two key technological innovations from Hoya underlie the improved performance of the lenses: Stabilight Technology provides consistent performance and UV protection no matter the climate, cold or warm. Precision Technology ensures a microscopically accurate spin-coating process, creating superior adhesion for great scratch resistance.
“We are excited to bring Sensity 2 lenses to the market, offering an even faster fadeback that ECPs and their patients will greatly benefit from,” said Nick LaManna, director of product management for Hoya Vision Care, North America. “Our continuous focus on improving our products has made us an industry leader in light-adaptive lens technology, and these are no exception.”
Vital Stats: Available today, Sensity 2 lenses come in three intense natural color options: silver grey, bronze brown, and emerald green. they are compatible with Hoya’s single vision, backside progressives, and iD designs, as well as all of Hoya’s current antireflective treatments.
Interested ECPs can ask their Hoya territory sales manager for more information about Sensity 2 light-adaptive lenses. Additionally, Visionary Alliance members are eligible to earn points when they choose Sensity 2 for their patients’ vision needs.
www.hoyavision.com