Product: Transitions XTRActive Polarized lenses
Top Line: Essilor of America announced the launch of Transitions XTRActive Polarized lenses, making this exclusive photochromic polarized lens technology available with the company’s advanced lens designs and coatings through the Essilor lab network.
Close Up: Like Transitions Signature GEN 8 and recently the launched Transitions XTRActive new generation lenses, this innovation offers unparalleled darkness and protection, Essilor said. These are the two features eyeglass wearers want most from photochromic lenses, according to multi-country, global consumer sentiment and behavior study conducted by Transitions Optical. “With the launch of Transitions XTRActive Polarized lenses, we bring the complete and most technologically advanced portfolio of lens solutions to our customers and their patients,” said Jeff Harrell, vice president of product marketing at Essilor of America. “Between XTRActive Polarized and XTRActive new generation, you can now pair the ideal Essilor lens technology such as Varilux and Eyezen lenses with the only extra-dark photochromic for the 30 percent of your patients who identify themselves as very light sensitive.”
Vital Stats: Transitions XTRActive Polarized lenses offer additional light protection and dynamic polarization to enhance the wearer’s experience indoors and outdoors and come with several performance advancements versus previous photochromic polar technology. Through an exclusive, multi-layer matrix of XTRActive and dichroic dyes, Transitions XTRActive Polarized lenses are the best-ever photochromic polarized lenses, clearer than ever with fade back two times as fast as Transitions Vantage, according to Essilor. These new lenses also deliver up to 90 percent polarization efficiency and extra darkness. Indoors, Transitions XTRActive Polarized are clear with a hint of protective tint. They filter up to 34 percent of harmful blue light indoors without activation or polarization, allowing for easy digital device use. While driving, they darken to category 2 levels of darkness with visible light activation. Transitions XTRActive Polarized lenses seamlessly adapt to modern lifestyles with the best in darkness and protection. Transitions XTRActive Polarized will replace Transitions Vantage lenses with the same availability throughout managed care plans. Transitions XTRActive Polarized lenses will include:
● Single vision and full back-side designs, including Varilux Comfort DRxTM and Varilux Physio DRx.
● Plastic 1.50, Airwear polycarbonate 1.59, and Thin & Lite 1.67 in Gray.
Essilor customers interested in trying Transitions XTRActive new generation and Transitions XTRActive Polarized lenses can contact their Essilor account executive or brand specialist.
www.essilorpro.com/resources/transitions