ESE International Intros Diva Eyewear Summer 2020 Collection


Quick Take: ESE International has announced the release of its latest Diva Eyewear collection.
Specifics: The brand’s “Trend” line, which derives its detailing from 3D printing technology, has added metal and acetate styles. In Diva Trend, artwork is first created by design Antonio Coffen, then transferred electronically through heat transfer onto the model’s body. The resulting work is a smooth result that will not peel, crack, or fade. Styles like the 8128 and 8130 demonstrate how the collection applies its design work with the same precision and beauty. In Diva’s classic collection, Austrian Swarovski Crystals continue to bolster the intricate work of the core collection. The stones play off laser cuts, mat to shiny finishing, and multi-dimensional metal contours. With a mix of flattering acetate and metal shapes, this look is as diversified as the collection has ever been.
Selling Points: Of note is the addition of extended eye sizes. Leading the way is a 58 eye size in model 5535. ESE International President Jason Shyer said, “This is a segment that we expect to grow within the brand in future releases.”