EYECARE: Optometry Unifeye Vision Partners Completes Partnership Deal With Pendleton Eye Center in Southern California By Staff Tuesday, January 4, 2022 12:18 AM DALLAS—Unifeye Vision Partners (UVP), a growing network of comprehensive eyecare providers, said Monday that it has completed a strategic partnership with Oceanside, Calif.-based Pendleton Eye Center, (PEC) which operates in Southern California. This practice represents UVP's sixth practice partnership in California, and its second partnership in the greater San Diego region, the group’s announcement noted. The terms of the partnership transaction were not disclosed. UVP was formed in 2017 with a growth investment from private equity firm Waud Capital Partners.Pendleton Eye Center, located in Oceanside near Camp Pendleton, was founded in 1997 by Dr. Robert Pendleton. A native of San Diego, Dr. Pendleton went to college, earned his medical degree, and practiced ophthalmology in multiple markets, including Chicago and New York, before returning to his roots in 1998 and founding Pendleton Eye Center. The Pendleton team includes one OD and seven staff members. The practice offers a one-stop shop for all vision needs from routine eye exams, glasses, and contacts through complex vision care treatment and surgery in cataracts, glaucoma, and retinal care. “We are honored and excited to announce our partnership with Unifeye Vision Partners," Robert Pendleton MD, PhD, said in the announcement. "UVP is a national leader in vision care services, and we chose to partner with them because they share our values and commitment to providing personalized patient care. "This affiliation enhances our access to technological innovations and will facilitate growth and the expansion of our services. It will also allow us to continue to deliver the same premium eyecare experience for our patients for generations to come." Added Marty Rash, chief executive officer of Unifeye Vision Partners, “We are very excited to welcome the team at Pendleton Eye Center to the UVP community. Dr. Pendleton and his team have built a highly successful ophthalmology practice that focuses on patient-centric care, individualized treatment plans, and service at every stage of the vision spectrum. "We are privileged to work with some of the most talented eyecare professionals in the country, and through this new partnership—to being able to serve more patients and improving the quality of lives in Southern California." Unifeye Vision Partners was formed to partner with leading eyecare providers in targeted markets throughout the U.S., the announcement noted. The company provides management and support services to ophthalmology and optometry practices, as well as single-specialty eye surgery centers. UVP extends its operations to a network of 92 providers, 33 clinical locations, and six ambulatory surgery centers.