In the beginning of the pandemic, we thought it was going to be either you see your doctor with telehealth or you get comfortable with the risk of in-person. What we’re seeing now is a shift to, ‘How do you use telehealth as a triage, to determine when you need to see patients, especially those at higher risk? Can you get your lab work done ahead of when you need to see a physician?’ Building telehealth into your overall workflow is where the future is going.

Sue Manber, chief patient officer at Publicis Health, commenting to Medical Marketing & Media for its recent report, “The New Digital Divide (The Gap Between Telehealth Haves and Have-Nots Threatens to Undermine the Momentum Toward Virtual Care).”