BUSINESS Eyemart Express Says Compassion Is Key Element of its Culture By Staff Tuesday, December 22, 2020 5:29 PM RELATED CONTENT Making a Difference Matters EVF Is Committed to Helping Children See Clearly Sight for Kids Is One of J&J Vision’s Signature Efforts Kenmark Focuses on Sustainability and Mental Health National Vision Continues to Support Improving Access, Addressing Social Causes Costa’s Commitment to the Planet Social Media Augments Message About ‘Social Purpose’ Dozens of Companies and ECPs Contributed to the PPE Effort Modo Puts Eco First Warby Parker Expands Its Involvement to Social and Access Causes Paws N Claws: Focusing On Our Furry Friends OneSight Expands Sustainable Vision Care Work in U.S. and Around the World For RestoringVision, a Year of Resilience, Transformation and Growth While many firms step up their social responsibility efforts during the holidays, Dallas-based Eyemart Express said it works to give back year-round by supporting a variety of nonprofit organizations. The optical retailer offers a convenient way to involve customers in its philanthropic efforts by donating a portion of its sales from key collections to nonprofits that support several causes—from childhood blindness and mental health to pet adoption and cancer research. “At Eyemart Express, we improve lives while helping people see better,” chief executive officer Michael Bender noted. “We recognize the importance of helping others, which is why compassion is a key element of our corporate culture.” Bender said the retailer has developed “strong partnerships with an array of nonprofit organizations” to further support their efforts, including Vitamin Angels, PeaceLove and Petfinder Foundation. The partnership with Vitamin Angels (which works to protect the sight of children at risk of vitamin A deficiency blindness) ties into Eyemart Express’ line of Jonas Paul glasses for kids, and the partnership with PeaceLove supports the nonprofits’ efforts on behalf of the mental health community. A portion of every sale from this colorful collection of glasses cases and lens cloths goes to the nonprofit organization. In its partnership with Petfinder Foundation, which works to prevent the euthanasia of adoptable pets by assisting animal shelters and rescue groups, patients can select pet-themed lens cloths, and $1 from every purchase is donated directly to the foundation.