Click here to view this email on your mobile device
View this email in your Web browser: http://whatcounts.jobson.com/dm?id=%%SUBSCRIBER_ID_TAG%%
May 28, 2013
VMail ProductWatch
www.visionmonday.com   Facebook Twitter
In This Edition

LAUNCHES

Costa Del Mar: C-Scape
Allison: Opposit

SECOND LOOKS

Spy: Crosstown Collection
Marcolin: Diesel

ALSO NEW

Luxottica

dpg

LAUNCHES

Costa’s New Rx PAL Widens Field of View


More Images

Quick Take:
Costa Del Mar’s Rx division is launching C-Scape, an exclusive progressive sun lens designed to widen the field of view from left to right and enhance peripheral vision to create what Costa referred to as, “the clearest Rx sun lens available.”
Wearer: C-Scape is engineered to accommodate the distance vision needs of water sports and outdoors enthusiasts.
Specifics: In addition to increasing distance vision, C-Scape maintains excellent image recognition across the entire lens, according to Costa. There’s no “swimming,” allowing wearers to quickly adapt to their new Rx sunglasses, the company said.
Selling Points: To produce the lens, Costa utilizes its proprietary Waypoint digital processing technology which eliminates the blurry edges that can bother active wearers of wrap sunglasses. The process is computer guided for accuracy, and also incorporates the behavior patterns of the active wearer, the high base curve effect of the wrap lenses and specific frame data. This leads to a wider field of vision and improved clarity and comfort, allowing the lenses to be worn all day without eyestrain and headaches, Costa said.
Price Guide: $$$
www.costadelmar.com

Top Send your comments to VM

Allison's Opposit for the ‘Male and Female in Each of Us’


More Images
Quick Take:
Allison S.p.A. has launched Opposit, a brand for those who believe in “the freedom from constraints, the desire to be oneself and the aptitude to accept others with their differences.”
Wearer: The collection is designed for men or women.
Specifics: The collection offers eight versatile “unisex” models which are available as both optical and sunglasses. The sun lenses are all gradient and the symbols of the brand, found on each model, are the metal cross and the arrow, the male and female gender symbols, which start at the temples and end on the front endpiece. The symbols are meant to convey the wearer’s “freedom to live and to love; seduction, sexuality, sensuality and provocation in their own way and to express the male and female elements that live in each of us,” according to Allison.
Selling Points: Shapes range from trapezoidal styles inspired by the ‘70s to cateyes with ‘50s pin up allure and perfect rounds. Colors include matte gray, fuchsia, opal green, pink eclectic, vitaminic blue, beige ivory, Havana animalier and matte black with the distinctive symbols in rose gold, silver, ruthenium or classic gold.
Price Guide: $$$$
www.allison.it

Top Send your comments to VM

SECOND LOOKS

Spy Expands Crosstown Collection


More Images
Quick Take:
Spy has introduced three new frame designs and colorways into its premium, vintage-inspired Crosstown Collection.
Specifics: Three new sunglass styles, the Warwick, Brookhurst, and Alcatraz, which are influenced by the company’s collective passion for quality design, music, art and the outdoors.
Selling Points: The Warwick is a rectangular frame with a unique bridge dip accented by a metal top-bar, while the Brookhurst is an oversized round with a flat brow and keyhole bridge, and the medium-sized Alcatraz features custom pin detailing and slim temples on a classic round frame. The Alcatraz is also available with the company’s new Happy Lens via an externally fitted wire clip-on on its clear lenses. Complementary to the release of the new Crosstown Collection frames is the Explorations in Sound and Music video and zine featuring Spy ambassador Ray Barbee and captured by skate lifer and photographer Lance Dawes.
Price Guide: $$
www.spyoptic.com

Top Send your comments to VM

Marcolin Unveils the F/W ‘13 Diesel Collection

More Images
Quick Take:
Marcolin unveils the Fall/Winter 2013 Diesel Eyewear collection, which presents a new vision of style, mainly inspired by denim, vintage and colorful touches.
Specifics: In the Denimize collection, one new sun style; four sunglasses in the regular collection; and six new ophthalmics.
Selling Points: The new Denimize style, the DL0071, has a full denim unisex concept. The frame is completely covered with real denim, available in indigo blue or grey colors. In the core sun collection, the DL0072 for women and DL0073 for men feature mirrored lenses and fluorescent shades that brightly paint unique shapes in acetate of four different colors. The DL0069 is a feminine style in a 60’s round shape in acetate and metal with tone on tone mirror lenses; while the DL0066 for men has multi-layer mirror lenses to create a psychedelic effect in a metal and acetate pilot style. For optical, the DL5044 and DL5045 mix asymmetric shapes and pop up colors for men and women. Both versions are made in acetate and are available in four different color options for men and five for women. The DL5053 and DL5054 feature contrasting colors and materials with a degradé effect in a squared shape for men and in a cateye silhouette for women embellished by small pyramid studs on the temples. The DL5042 features a square shape, inspired by the military world, for men in injected acetate; while the DL5039 is made of bi-color acetate which plays with the juxtaposition of fluorescent paints and soft hues covering the square front.
Price Guide: $$$
www.marcolin.com

Top Send your comments to VM

ALSO NEW

Tumi Eyewear Spring Optical Release

The Tumi Eyewear optical collection for Spring 2013 from REM Eyewear is attainable luxury at its finest. With signature touches like Tumi’s ballistic pattern and metal-cast end caps inspired by the luggage zipper pulls, each frame is designed with the Tumi consumer in mind. The T310 features a hand-carved acetate front with carbon fiber temples and Tumi-designed flex hinge. The T311 has an acetate front and stainless steel temples with genuine leather details and a spring hinge. The T105 is a stainless steel rimless style with acid etching on top and a fixed integrated flex hinge. Lastly, the T106 is a stainless steel style with acid etching and a spring hinge. www.remeyewear.com

Zyloware Releases New Styles for May 2013

Zyloware Eyewear has released new styles in their Sophia Loren, Stetson, Randy Jackson and Gloria by Gloria Vanderbilt Collections for May 2013. The Sophia Loren M242 is a petite full rim metal frame in a modified oval shape with elegant stones in an oval design on the ribbed metal endpiece and temple. The Stetson 295 is a thin, full rim metal frame with a double bar bridge and metal temples with a textured pattern. The Randy Jackson 1045 is a semi-rimless rectangular frame in metal with a thick metal bridge; while the Randy Jackson 3015 is a full rim zyl frame with a unique ribbed and beveled metal plaque that wraps from the endpiece to the temples. Lastly in Gloria by Gloria Vanderbilt the 4027 is a semi-rimless metal frame in a modified oval shape with a pressed leaf design and the 4028 is a modified oval, semi-rimless metal frame. www.zyloware.com

Charmant Adds New Charmant Titanium Styles

Charmant has added five new styles to their Charmant Titanium collection. All five styles fit within the studio, or modern, segment and provide the comfortable, lightweight fit Charmant Titanium is known for. This release features hardware-inspired designs for men and a play of lines for the ladies. The CH 10781 is a distinctly masculine frame with clean styling and temple lines that are reminiscent of hardware and the CH 10782 is an updated classic for men with a square lens shape and hardware-inspired temples. The ladies CH 12080 is feminine and modern with a two-tone temple accent and the CH12082 is a feminine and sophisticated style with a full rim and clean temple design. Lastly, the CH12081 features an open, twisting temple design in complementary tones with a butterfly lens shape. www.charmant.com/us

Top Send your comments to VM

BACK TO TOP

Send Us Your News & Ideas

Deirdre Carroll, Senior Editor

Send us news about frame, sun, spectacle lens and contact lens line collections and additions. Or provide us with subjects for future stories or topics you'd like to see covered. Contact VMail ProductWatch’s Editor Deirdre Carroll at dcarroll@jobson.com.


VMail ProductWatch is a service of Jobson Medical Information LLC, the publisher of VisionMonday®,
100 Avenue of the Americas, New York, New York 10013.

If you do not wish to receive future VMail ProductWatch e-mails, please click UNSUBSCRIBE.

© 2014 Jobson Medical Information LLC All Rights Reserved EyesWay content is developed, sourced and
reported by the editors of EyesWay, the international news portal. VMail provides that content to its
subscribers as part of an exclusive news exchange agreement.