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November 20, 2012
VMail ProductWatch
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In This Edition

SECOND LOOKS

REM: Lucky Brand
Modo: F/W 2012 Collection
Kaenon: F/W 2012 Collection
Robert Marc: Parrot Cay Collection

ALSO NEW

Luxottica

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SECOND LOOKS

REM Introduces the Lucky Fall Eyewear Collection


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Quick Take:
Lucky Brand Eyewear from REM Eyewear takes a tour of sunny California through rich colors and bold Lucky Brand prints for Fall/Winter 2012. Inspired by the highways that wind up the Golden State coastline, the collection is playful, whimsical and more than a little cheeky.
Specifics: Four new ophthalmic styles and four suns.
Selling Points: In optical, a brushed metallic front, sassy Lucky Brand prints and laminated acetate make up the 101, while wearers can get their kicks with the silkscreen acetate prints inspired by Lucky Brand apparel in the Route 66. Lucky Brand prints and ocean inspired hues are the standout characteristics of the PCH, with its classic feminine front and rich texture temple. Lastly, the sleek, sophisticated and smaller design of the Lincoln is completed by metal detailed hinges. For sunwear, the Sand features a retro feel and translucent colorations; while the Del Mar is characterized by digital prints. The Weekender is flirty and retro with intricate braided temples and notice-me prints and the aviator-shaped Breakwater is available in three perfect-for-autumn colors with an on-trend bridge.
Price Guide: $$-$$$
www.remeyewear.com

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Modo Adds Styles to Several Collections for A/W 2012


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Quick Take:
Modo’s Fall/Winter 2012 collections are dedicated to accentuating the subtle design details that set their styles apart. All pieces are handmade and finished in Japan with all metals made from titanium and plastics chosen from the newest collections of Italian and Japanese handmade acetate each season.
Specifics: Ten new ophthalmic styles, six in titanium and four in acetate.
Selling Points: The new additions to the 4000 series, Contour Titanium, are inspired by topographical tiered farms and natural formations, these styles utilize a method of machining a solid titanium sheet into multiple layers to achieve a layered aesthetic on the face. Color is used to underscore the contoured effect of the material on the 4031 and 4033 where the bridge and temples are plated in a brighter tonal complement to the color of the front. The other styles feature double colorations with the interior and exterior of the frame in contrasting colors. In the 6000 series, Modo Signature Acetates, the brand continued the tradition of forward thinking shapes created in brilliantly colored and textured Italian acetate, this group of four new styles epitomizes the concept of “less is more.” Clean shapes and unique angles combine with crystal acetates for a modern silhouette.
Price Guide: $$$$
www.modo.com

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Kaenon Releases New Styles for Fall


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Quick Take:
Kaenon has debuted new optical and sun styles for fall.
Specifics: Two new ophthalmic styles and three new suns.
Selling Points: In sun, Kaenon introduces the Ballmer, a modified version of the traditional aviator. The Ballmer has a slightly curved (6-base) and lightweight metal chassis featuring adjustable, hypoallergenic nose pads and acetate temple tips. Designed to fit a wide range of face shapes and sizes, the Rx-able Ballmer comes with Kaenon’s Grey 12 SR-91 lenses. The Driver is also inspired by the traditional aviator and features many of the details of the Ballmer in a mid-size for men or women in Grey 12 and new Brown 12 polarized SR-91 lens options. For women, the KAT-I features subtle cat-eye detailing, mid-sized arms and comfortable temple tips in a 6-base. In optical, the 404 is a modernized take on the traditional P3 style in a variety of hand-painted colors; the 405 is a mid-size optical frame draws on the classic cat eye shape in four hand-painted colors.
Price Guide: $$$$
www.kaenon.com

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Robert Marc and Parrot Cay Collaborate on Limited Edition Resort Collection for Holiday


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Quick Take:
Robert Marc and the Caribbean oasis of Parrot Cay have collaborated on the creation of a new limited edition resort collection inspired by the private island retreat in the Turks & Caicos.
Specifics: Three sun models (Lotus, Tiki, and Caicos) and two optical models (Ayu and Veda) in four colors.
Selling Points: The ‘Parrot Cay’ resort collection combines the luxury materials of the renowned brand with sophisticated color-combinations, mirroring the breathtaking visuals of the remote archipelago. Colors like Iguana and Tamarind get the wearer into a Caribbean frame of mind; while Caribe and Parrot complete the color palette. “Parrot Cay is one of the most beautiful and unique locales I’ve visited,” said Marc. “The color-combinations chosen for the collection were inspired by the calm, serene energy that surrounds the island.” The collection is available in Robert Marc stores in New York City; as well as to exclusive dealers throughout the Americas, Europe, Middle East and Asia.
Price Guide: $$$$$
www.robertmarc.com

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ALSO NEW

ClearVision Unveils BCBG Sun Styles for 2013

ClearVision Optical has introduced its 2013 sun styles from BCBGMaxAzria featuring a modern collection trend right for the 2013 sun season. Designed to expand the on the high-design looks established in their 2012 offerings, the 2013 BCBGMaxAzria styles showcases luxe sophistication inspired by the eclectic style of glamorous fashionistas. The BCBGMaxAzria sunwear collection offers trendsetting style that blends European sophistication with American spirit. The new styles feature rich colors, dramatic silhouettes and luminous crystal accents. www.cvoptical.com

McGee Presents Big Sequoia from Orvis

The vast landscapes and natural beauty of the Sequoia National Forest in California inspire the latest classic, comfortable styles for the man who enjoys spending time outdoors from Orvis. The Orvis Big Sequoia collection features two outdoor-inspired styles that combine traditional styling. With a larger fit, the Pocono, a semi-rimless metal frame in an oversized rectangle shape, and the Beaverfoot, a double bar full rim metal frame with adjustable nose pads and European spring hinges. Both accommodate progressive lenses and feature a carbon fiber inlay detail on the temples. www.mcgeegroup.com

Mosaic Eyewear Adds Styles to the Copenhagen Stage Collection from Danish Eyewear

Mosaic Eyewear has introduced six new styles from the all acetate and metal/acetate combination collection, Cph-Stage (The Copenhagen Stage collection) from Danish Eyewear. The six new styles are in three color ways and feature unique flexible super-thin stainless steel temples, beautiful high quality acetate fronts with adjustable nose pads. The Cph-Stage collection takes its inspiration from Copenhagen city life and the abbreviation “Cph” is the postal abbreviation for Copenhagen. This Danish design series combines the powerful multi colored fronts with clean sophisticated cool dark temples. www.mosaiceyewear.com

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Send Us Your News & Ideas

Deirdre Carroll, Senior Editor

Send us news about frame, sun, spectacle lens and contact lens line collections and additions. Or provide us with subjects for future stories or topics you'd like to see covered. Contact VMail ProductWatch’s Editor Deirdre Carroll at dcarroll@jobson.com.


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