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NEW YORK—With just about a week left in July, there’s no denying it anymore—the back-to-school season is dawning on us. The back-to-school season is a long one, extending from July through September, according to Pew Research, which found in 2019 that schools in the U.S. kick their academic years off any time between the last week of July and the week after Labor Day. So, whether it feels like summer or not, school is just about back in session.
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Johnson and Johnson reports Q2 sales increased; ECPs’ gross revenue increased, Jobson Tracker says; Vision Monday to host luncheon to celebrate Most Influential Women in Optical honorees; EssilorLuxottica launching consumer media campaign for Varilux XR Series; and Prevent Blindness holds Focus on Eye Health Summit all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.
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VICTORIA, Minn.—For Seek Eye Care, in Victoria, Minnesota, the road toward a more sustainable practice was a happy accident—and it all started with a dedication to foster care. Seek brought sustainable eyewear brand Arbor on board in 2019, and was attracted to the line because of its commitment to helping children in foster care—something close to Seek’s optometrist, Kelsey Keltgen, OD’s, heart. Office manager Rachel explained to VMAIL, “Mitch, Dr. Keltgen’s husband, was adopted as an infant, so Arbor’s passion to donate a percentage of their proceeds to finding permanent homes for children in foster care was important to us. It was a cherry on top to learn that they plant a tree for every frame sold.”
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Did you follow the optical news this week? Take VM’s News Quiz to see how much you know. This week's quiz takes a look at celebrating Most Influential Women in Optical, managing myopia and a different view of Wimbledon.
Click here to take the quiz.
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If you have a letterboard in the office, these eyecare themed icons are perfect. You can purchase the set in a variety of colors on Etsy here. #WeShareIt
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Denise Balacich, OD, just celebrated the one-year anniversary of her practice, Navesink Eye. After having her third baby in November 2021, she and her husband discussed what her next big life goals were. Opening a practice was one of them. Dr. Balacich’s realtor-mom helped find a vacant space “through the first door on the first floor” of a medical building in Red Bank, New Jersey. After spending nine years at an “overly sterile” ophthalmic practice, Dr. Balacich wanted to transform the space from a “huge” surgery center into something “pretty and tranquil.”
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