A "widget" is a content module, embedded in a web page or browser. They can enhance and personalize your website even further and build connections with visitors. The site offers simple instructions for you or your web person to install. The choices, most of which are free, range from basic, like installing social share buttons to adding Horoscopes and Formula 1 care race stats. There are Quote of the Day and Sudoko widgets, too. The site also offers basic 'education' about widgets, how they can boost the functionality of your website.