James Franco Shoots For Gucci

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Gucci has release a Techno Color Sunglasses video directed by actor and writer James Franco, who also stars in the short film.

The video, which launched worldwide this month, was shot at the legendary Chateau Marmont in Los Angeles and features a game of seduction between James Franco and a beautiful woman, the model Natalia Bonifacci, both wearing Gucci Techno Color sunglasses.

The Gucci Techno Color eyewear capsule collection is characterized by linear, pure design and is the result of a technology patented in the Eighties by Safilo Group and reinterpreted today in a new, lighter version, enhanced by vibrant colors.