STYLE: Style.Pages Style.Pages Check.Out: Vision Source Kingwood By Deirdre Carroll Wednesday, June 4, 2014 9:00 AM #TheCOLLECTION Eyes of Faith/Not of This World Collections Founded in 2008 by husband and wife Jim and Amy Schneider, Eyes of Faith Optical offers designer eyewear that reflects the spirit of faith and makes a global difference. Eyes of Faith’s Wear & Share program donates a portion of every purchase into eyecare or eyewear for someone in need delivered through optical missions locally and abroad. The company’s family of brands includes its own Eyes of Faith collection, as well as licensed brand, Not of This World, among others, which are distributed to independent ECPs throughout the continental U.S., Puerto Rico, Canada and Dominica. Eyes of Faith’s fashion-forward styles fit patients of all ages and incorporate inspiring design elements such as a cross on the outside or scripture on the inside. MSRP is $129 to $169. @Retail Katie Young Office Manager, Vision Source Kingwood, Kingwood, Texas “To be able to provide a pair of glasses to someone who needs them is worth carrying the line alone.” What are you selling? The Eyes of Faith line was added to our office in 2011. The styles range from traditional metals in the Eyes of Faith line, to hip and modern plastics in the Not of This World line, so it covers a very wide range of consumers. Who’s buying it? The Eyes of Faith line speaks to our more conservative patients and the Not of This World line has attracted the younger demographic with its modern and funky acetate frames. Why do they like it? Even more than the great styles is the message behind the frames. Every time an Eyes of Faith or Not of This World frame is purchased, one frame is donated with their Wear & Share program. Our consumers have responded with great support. They get a stylish frame for themselves and get to directly participate in having a frame donated to someone in need. Website: www.visionsource-kingwood.com Facebook: www.facebook.com/TheVisionSourceKingwood Twitter: www.twitter.com/VisionSourceKW Are you a retailer or an ECP who has a frame or collection you think others should “Check.Out”? Contact senior editor, Deirdre Carroll dcarroll@jobson.com