After Steve Jobs, there is no one more associated with the iconic design of Apple products than Jony Ive. Last week, however, Apple announced that the long-time design chief would be leaving to start his own firm, called LoveFrom. While the company said that Ive would continue to consult on future products, and that Apple would be LoveFrom's first customer, the news shocked the tech industry, and even sent Apple's stock falling over $9 billion in after-market trading. It's hard to overstate the influence that Ive has had on the design of Apple product, but even more importantly, the way technology products are designed. Here are four ways Ive's design changed both Apple, and as a result, the way we all feel about technology.