RANCHO CORDOVA, Calif.— VSP Vision Care has created the “Clicks for Kids” campaign to provide up to 25,000 gift certificates for comprehensive eye exams and new eyeglasses to Big Brothers Big Sisters programs nationwide. The donation is valued at close to $10 million.

The mission of the VSP “Clicks for Kids” campaign is to help raise awareness about the role healthy vision plays in a child’s success. People nationwide are encouraged to participate by visiting the “Clicks for Kids” page at www.SeeMuchMore.com and choosing to “click” to benefit either their local Big Brothers Big Sisters program or one with the greatest need. For every click sent, a gift certificate, valid for a free comprehensive eye exam and, if needed, a pair of eyeglasses, will be donated by VSP to Big Brothers Big Sisters.

“At VSP, we truly understand the critical role vision plays with respect to one’s performance both inside and outside of the classroom, and we believe everyone deserves a chance to see well,” said Kate Renwick-Espinosa, chief marketing officer of VSP Global. “Our ‘Clicks for Kids’ campaign is a simple way for people to make a meaningful impact on the well-being of children in their local communities.”

To date, through VSP Eyes of Hope charity programs, including VSP Mobile Eyes and Sight for Students, and with partners including the American Red Cross and Optometry Giving Sight, VSP has invested close to $160 million in free eyecare and eyewear for close to 845,000 adults and children in need. These services have resulted in the early detection of chronic health and eye diseases such as diabetes, high blood pressure, glaucoma and cataracts in nearly 10,000 people across the country.