VisionMonday.com Hits the Refresh Button for a New User Experience

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NEW YORK—Effective today, Vision Monday has launched a revamped and re-energized website, VisionMonday.com. The new site reflects a more visual, contemporary look and a simplified organization, more graphics and highlights of the extensive and diverse range of content delivered via the Vision Monday Group’s digital, live event and print vehicles.

“Capitalizing on Vision Monday’s unique role in the vision care and optical industry’s business as the leading provider of business news and trends for today’s decisionmakers, our team has worked to create a modern and lively environment to make it easier and interesting for our readers to tap VisionMonday.com for their information needs,” said Marge Axelrad, SVP and editorial director, Vision Monday. “We feel that the streamlined user experience will bring to light more of our news and feature stories as well as other important posts and info from around the web to reflect the wide scope of VM’s content. VisionMonday.com, along with our completely redesigned mobile site, will serve as another important platform, along with VM’s e-newsletters, print edition and live events.”

James DeMatteis, assistant director, digital products and regional sales manager, Jobson Optical Group, added, “VisionMonday.com is established as a highly-trafficked and trusted environment for industry news and trends. In addition to creating a better experience for readers, this redesign provides more opportunities for industry marketers to reach our continually-growing audience.”

VisionMonday.com’s new site includes a new Editor’s Picks section, Featured Videos and a Multimedia box spotlighting data, infographics and slideshows. It also features a new interactive calendar of events, a robust search engine and a site organization and links including the VM Twitter feed, Latest News, archives of digital editions and much more.