NEW YORK—With the 23rd Varilux Student Bowl held in Philadelphia in conjunction with the recent Optometry’s Meeting, it was fitting that last year’s Spirit Award winners, SUNY School of Optometry, chose a “Rocky” theme for this year’s rules video. With the assistance of a professional film crew provided by sponsors Essilor and an iconic soundtrack, the students convey the rules using “Rocky” references in SUNY’s New York City setting. Watch the video in the VM Multimedia section ​​and look for a Hitchcock-style stealth appearance by Essilor’s Danne Ventura.