BUSINESS: International News Exporting La Dolce Vita By Staff Friday, May 15, 2015 12:25 AM The “Exporting la dolce vita” meeting was held on May 11 as part of Expo 2015. “Beauty” is undoubtedly the main characteristic that people all over the world associate to Italy. Although this perception sometimes goes beyond reality, beauty translates into the innovation and care that distinguish belli and ben fatti (BBF – beautiful and well-made) products, i.e., those mid/high-end consumer goods with distinguishing design, details, high quality material and processing. More