John Sailer

John Sailer, Senior Editor

John covers news and feature coverage of national and regional optical retailers, managed vision care organizations, software systems and technology. He works closely with other members of the VM editorial staff to monitor developments in online optical retailing and other industry issues. John is the editor for dba, a monthly e-newsletter profiling successful local and regional retail/optometric businesses while addressing their decision-making needs. He is also a Co-Editor, for High Visibility, with Deirdre Carroll, on Contact John at

Expanding on a Solid Foundation of Luxury

By John Sailer
Wednesday, May 27, 2015 2:00 PM LAS VEGAS—After years of "right sizing" the business during a bad economy, Luxury Optical Holdings (LOH) is now poised for aggressive growth...and has already taken advantage of its position by recently adding new stores to its portfolio of high-end stores.

Vision Care Products and Services Up in All Categories over Past Year

By John Sailer
Wednesday, May 27, 2015 11:00 AM ALEXANDRIA, Va.—The total U.S. market for vision care products and services is up in all categories for the 12-month period ending March 2015, according to the latest statistics available from The Vision Council's VisionWatch report.

VSP’s Jim McGrann Discusses Health-Tracking Eyeglasses in Wall Street Journal Interview

By John Sailer
Wednesday, May 20, 2015 4:30 PM NEW YORK—In a video interview with VSP Global’s Jim McGrann earlier this week on Tues., May 19, 2015, The Wall Street Journal focused on the company’s new health-tracking eyeglasses for the “exploding market in the wearables space.”

Top 10 and Mass Merchants Shares Stable

By John Sailer
Monday, May 18, 2015 12:09 AM

Top 50 Methodology

By John Sailer
Monday, May 18, 2015 12:05 AM

Reaching New Heights

By John Sailer
Monday, May 18, 2015 12:04 AM NEW YORK—Vision Monday released its annual ranking of the Top 50 U.S. Optical Retailers, which cumulatively reached a record $11 billion in sales for calendar year 2014. In addition to good sales performance, the estimates and movements on the VM Top 50 chart also reflect an influx of private equity capital that propelled several leading eyewear and eyecare groups forward.


By John Sailer
Monday, May 18, 2015 12:00 AM “There is a movement toward quality in health care and penalties to pay for not achieving it.”

NAVCP/NASHO Specialty Health Summit Hosts Vision Care Leaders

By John Sailer
Friday, May 15, 2015 2:30 PM LAS VEGAS—The National Association of Vision Care Plans and the National Association of Specialty Health Organizations hosted more than 150 attendees at its Specialty Health Summit in the Four Seasons Hotel Las Vegas, May 4-6, 2015. View the slideshow to see some of the managed vision care and allied executives in attendance.

SVS Vision Employees Pay It Forward By Giving Out $10,000 in Cash

By John Sailer
Wednesday, May 13, 2015 9:30 AM GRAND RAPIDS, Mich.—As this Midwestern regional optical retailer does every year at its annual meeting, SVS Vision paid it forward, and this year it did so by giving company employees $10,000 in cash and telling them they could do anything they wanted with the money. They decided to give it all away to people walking around Grand Rapids.

Eye Exams Surge to Comprise Almost 45 Percent of All U.S. Adults

By John Sailer
Wednesday, May 13, 2015 9:00 AM NEW YORK—The percentage of American adults receiving an eye exam has surged upward since the year 2000, reaching a total of over 110.6 million exams among the U.S. adult population for the 12-month period ending December 2014, according to The Vision Council’s senior director of industry research, Steve Kodey, in a recent VisionWatch report released during Vision Expo East. That represents 44.7 percent of the U.S. adult population.

Message in a Portal

By John Sailer
Thursday, April 30, 2015 11:30 AM Enlivened by the digital age, regional optical retailers are moving from the traditional to the electronic, linking both to have far greater impact than either alone.