John Sailer

John Sailer, Senior Editor

John covers news and feature coverage of national and regional optical retailers, managed vision care organizations, software systems and technology. He works closely with other members of the VM editorial staff to monitor developments in online optical retailing and other industry issues. John is the editor for dba, a monthly e-newsletter profiling successful local and regional retail/optometric businesses while addressing their decision-making needs. He is also a Co-Editor, for High Visibility, with Deirdre Carroll, on VisionMonday.com. Contact John at jsailer@jobson.com.

More Efficient Optometrists Lead This Regional Retailer Toward Expansion

By John Sailer
Thursday, July 24, 2014 3:00 PM ROCKY MOUNT, N.C.—Even in the face of slimmer margins and reimbursements, 60-year-old regional retailer, Eyecarecenter has been able to maintain a successful growth strategy by making only a few minor adjustments that have had little impact on its medical model.

Tactics and Technologies for 'Digitizing the Store' To Be Presented at VM LIVE Event

By John Sailer
Thursday, July 24, 2014 2:00 PM LAS VEGAS—How optical retailers are "Digitizing the Store" will be the subject of a special two-hour VM LIVE program taking place in Las Vegas' famed Venetian Hotel.

‘When the Student Is Ready . . .’

By John Sailer

Monday, July 21, 2014 12:00 AM Today’s optometry students are entering a world of change. Health care reform is transforming the profession. State legislation is extending optometry’s scope of care.

'Everyone Should Be Able to See'

By John Sailer
Thursday, July 10, 2014 10:00 AM NEW YORK—“I think everyone should be able to see,” says the schoolgirl narrating this video about OneSight’s latest initiative to provide eyecare and eyewear to underserved children in New York City.

'Rocky' Rules in SUNY Student Bowl Rules Video

By John Sailer
Wednesday, July 09, 2014 4:00 PM With the 23rd Varilux Student Bowl held in Philadelphia in conjunction with the recent Optometry’s Meeting, it was fitting that last year’s Spirit Award winners, SUNY School of Optometry, chose a “Rocky” theme for this year’s rules video.

Optometry’s Leaders Meet in Philadelphia for Optometry’s Meeting

By John Sailer
Thursday, July 03, 2014 11:30 AM PHILADELPHIA—Optometrists and optometry students, leaders of the optometric profession, convened in Philadelphia, June 25-29, for Optometry’s Meeting, hosted by the American Optometric Association and the American Optometric Student Association.

With Strong Regional Roots, SECO Branches Out Into Worldwide Education

By John Sailer
Wednesday, July 02, 2014 10:00 AM ATLANTA—Expanding on the "education destination" status it has built in the southeastern U.S. over the last nine decades, SECO International is working toward bringing educational opportunities to optometrists across the globe.

Docs of Distinction

By Marge Axelrad, Deirdre Carroll, Mary Kane, Andrew Karp, Roger Mummert, John Sailer, Margery Weinstein, Catherine Wolinski
Monday, June 16, 2014 12:01 AM Successful optometrists, whether they are in private practice or are employed by a retail chain or corporation, know that the business of optometry is just as important as the clinical aspects of their profession.

Jockeying For Position

By John Sailer
Monday, June 16, 2014 12:01 AM NEW YORK—The 50 largest eyewear/eyecare retailers and optometric practices in the U.S. surpassed $10 billion in combined optical sales in 2013, according to Vision Monday’s exclusive listing of the Top 50 U.S. Optical Retailers, released today and available in the May 19 print edition.

Alcon Introduces Monthly Replacement Color Si Hy CLs

By John Sailer
Monday, June 16, 2014 12:00 AM FORT WORTH, Texas—Alcon has launched the first monthly replacement color contact lenses available in the U.S. using silicone hydrogel technology.

Overheard

By John Sailer
Monday, June 16, 2014 12:00 AM “There are more than 50 million people in the U.S. who’ve never had an eye exam,” said Aaron Dallek in support of Opternative’s online refraction technology. jsailer@jobson.com

With Strong Regional Roots, SECO Branches Out Into Worldwide Education

By John Sailer
Friday, June 13, 2014 11:30 AM ATLANTA—Expanding on the "education destination" status it has built in the southeastern U.S. over the last nine decades, SECO International is working toward bringing educational opportunities to optometrists across the globe.

Pearle Vision Franchise Opp

By John Sailer
Friday, June 06, 2014 10:10 AM Serial entrepreneur and social media blogger, Brandon Gaille, recently posted a “ Review of the Pearle Vision Franchise Opp and Startup Costs,” complete with video interviews with those who have been through the process.

Graduates Say 'Let Us Go!'

By John Sailer
Tuesday, June 03, 2014 10:30 AM FULLERTON, Calif.—After producing the admissions YouTube videos for Southern California College of Optometry at Marshall B. Ketchum University over the past four years, class of 2014 president, Dr. Tim Ng bid his farewell in this “Let Us Go!” video.

Group Dynamics

By John Sailer
Wednesday, May 21, 2014 12:08 AM Navigating an uncharted sea of changes— health care reform, managed vision care, online retailing, corporate competition—all impacting the existing challenges of running an independent optical business, ECPs are looking to align themselves in groups that can provide them with a competitive edge. 
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