Optical Retail Sales Up in Nearly All Categories for 12 Months Ending September 2014

By dba Staff
Monday, November 24, 2014 9:30 AM ALEXANDRIA, Va.—The value of optical retail sales in all categories of vision care products and services (except refractive surgery) were up for the twelve month period ending September 2014, when compared with the twelve month period ending September 2013, according to The Vision Council’s latest VisionWatch report.

Millions More Lenses Sold This Year than Before the Recession Set In

By dba Staff
Wednesday, October 08, 2014 12:15 AM ALEXANDRIA, Va.—About 3.7 million more pairs of lenses were sold in the U.S. during the 12-month period ending June 2014 than were sold during the 12-month period ending June 2008, before the recession set in and slowed sales throughout the entire optical industry, according to the most recent statistics released by VisionWatch, the large scale continuous research study conducted by The Vision Council. That’s an increase of about 5 percent.

Can Scratched Lenses be a Customer Service Opportunity?

By dba Staff
Wednesday, October 08, 2014 12:05 AM How do optical retailing leaders handle patients returning with scratched lenses? Do they charge extra for a warranty up front, build it into the purchase price or simply remake lenses for free and consider it good customer service?

Telling Tales of E-Tailing: Regional Retailers Relate Their Stories of Selling Eyewear Online

By dba Staff
Wednesday, April 02, 2014 8:09 AM It's been a controversy for some time now, but online optical retailing has slowly and steadily become a small but growing part of this business.

Recession to Recovery: Comparing 2007 With 2013 Eyecare and Eyewear Trends

By dba Staff
Wednesday, April 02, 2014 8:03 AM NEW YORK—Comparing pre-Great Recession eyewear and eyecare trends with those from last year shows that the U.S. vision care industry is back on the upswing.

Expansive Attitudes: Regional Retailers Exhibit a Trend Toward Adding Locations

By dba Staff
Wednesday, March 12, 2014 9:09 AM The economy's continued sluggishness has not kept these savvy regional retailers from strategically adding locations they've purchased outright or built anew from the ground up. This month, the following multiple-location optical operations describe their recent and planned expansions along with the factors influencing their reasons for growing in the current marketplace.

Chains vs. Independents: Research Survey Compares Consumer Perceptions Toward Both

By dba Staff
Wednesday, March 12, 2014 9:00 AM With specific data comparing the patient experience at independent optometric locations versus chains, Jobson Optical Research's "2013 Adult Consumer Eye Exam Experience" includes extensive information related to consumer perceptions and attitudes toward the overall eye exam experience.

Educating and Certifying Staff, Optical Retailers Explain the Procedures and Benefits

By dba Staff
Wednesday, February 05, 2014 8:10 AM An educated and certified staff can ultimately improve your bottom line. To follow up on last month's dba article about investing in paraoptometric certification, this month the following optical retailers explain their reasons for choosing how they educate staff and how they handle paying to certify them: Mark Johnson, director of optical services, Virginia Eye Institute; Alan Ulsifer, OD, CEO and president, FYidoctors; Jonathan Rosin, MD, co-president, Rosin Eyecare and Comprehensive Eyecare Physicians, P.C.; and David H. Hettler, OD, Drs. May & Hettler.

U.S. Optical Retail Market Increases 3.7 Percent in 2013

By dba Staff
Wednesday, February 05, 2014 8:03 AM The total U.S. optical retail market grew by 3.7 percent for the 12-month period ending December 2013, when compared with the same period in 2012, according to The Vision Council’s most recent VisionWatch report.

Seven-Location Practice Sees Acquisitions as a Survival Strategy

By dba Staff
Wednesday, December 04, 2013 7:12 AM After practicing 36 years as an optometrist, Mark Rinkov, OD, of Rinkov Eyecare Centers has become growth oriented. He made his first acquisition with the purchase of Rosenthal Vision Center's two offices in September.

Flexible Spending Accounts
Become Even More Flexible

By dba Staff
Wednesday, December 04, 2013 7:09 AM Starting this year, the U.S. Department of the Treasury and the Internal Revenue Services modified the "use-or-lose" rule related to health flexible spending arrangements (FSAs). Now, plan participants are permitted to carry over $500 of their unused health FSA balances into the following year. An estimated 14 million families participate in health FSAs.

Little Change in Frames' Average Retail Price Over Past Two Years

By dba Staff
Wednesday, December 04, 2013 7:00 AM

ALEXANDRIA, Va.—The average retail price for eyeglass frames was $127.56 for the six months ending September 2013, according to the most recent statistics available from The Vision Council's VisionWatch report. This represents a 2.3 percent increase when compared with the same period last year and a 2.8 percent increase over the same period in 2011. The graph shows the changes in the average retail price for eyeglass frames from September 2011 to September 2013.

Prescription Lens Prices Up 4.6 Percent or $6.18 Per Pair for Year Ending June 2013

By dba Staff
Wednesday, October 02, 2013 1:12 AM

Total retail prescription lens prices were up 4.6 percent during the 12-month period from July 1, 2012, to June 30, 2013, when compared to the same period a year prior, according to The Vision Council's latest VisionWatch statistics. That represents an increase of $6.18 per pair. Lens prices have been increasing for about 3.5 years now, with prices climbing sharply over the past six quarters, according to the report. In addition, total Rx lens prices during the June 2013 period were higher than they were before the recession started, up by 7 percent when compared with prices from the 12-month period ending June 30, 2008.

How Regional Optical Retailers Are Benefiting from Social Media

By dba Staff
Wednesday, October 02, 2013 1:09 AM As was once the case with having a company website, participating on social media platforms has gone from being optional to becoming a necessity of doing business. Facebook, Twitter, Yelp, YouTube and other sites have become a part of millions of consumers' daily lives, and optical retailers throughout the country have established their own profiles on these and other popular social media portals so that they too can participate in the conversation and drive business their way.

Construction Management Software Helps Eyemart Express Keep Adding Locations

By dba Staff
Wednesday, October 02, 2013 1:00 AM FARMERS BRANCH, Texas—While Eyemart Express has maintained its ranking as the seventh largest U.S. Optical retailer over the past few years (according to Vision Monday's annual Top 50 U.S. Optical Retailers report), each year it consistently adds new locations.
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