Taking on Roles and Responsibilities: Make Them Clear, Measureable and Accountable for Staff

By By Evan Kestenbaum, MBA, and Rebecca L. Johnson, CPOT, COT, COE
Monday, January 19, 2015 12:00 AM In today’s fast-paced optical environment, employees are often expected to be cross trained to perform more than one role in the office.

What Is the Return on Investment for Paraoptometric Certification in a Multi-Location Operation?

By Rebecca L. Johnson, CPOT, COT, COE and Evan Kestenbaum, MBA
Sunday, January 26, 2014 2:30 PM By hiring paraoptometric staff and enlisting them to take on responsibilities across multiple locations, mid-size regional optical groups can improve efficiencies, realize savings and ultimately improve their bottom line.

What Is the Return on Investment for Paraoptometric Certification in a Multi-Location Operation?

By Rebecca L. Johnson, CPOT, COT, COE and Evan Kestenbaum, MBA
Wednesday, January 08, 2014 10:06 AM By hiring paraoptometric staff and enlisting them to take on responsibilities across multiple locations, mid-size regional optical groups can improve efficiencies, realize savings and ultimately improve their bottom line.

Four Steps Toward Implementing Performance-Based Compensation

By Rebecca L. Johnson, CPOT, COT, COE and Evan Kestenbaum, MBA
Tuesday, August 13, 2013 1:00 PM Are you struggling with annual reviews and employees who feel entitled to a pay raise every year, regardless of their performance? Is each staff member clear about the things they do that have the greatest impact on profitability?

Four Steps Toward Implementing Performance-Based Compensation

By Rebecca L. Johnson, CPOT, COT, COE and Evan Kestenbaum, MBA
Wednesday, August 07, 2013 2:06 AM Are you struggling with annual reviews and employees who feel entitled to a pay raise every year, regardless of their performance? Is each staff member clear about the things they do that have the greatest impact on profitability?

Scott: Cherry Optical Adds Digital Surfacing Line

By Bill Scott
Monday, November 10, 2008 6:00 AM GREEN BAY, Wis.—Like most independent optical laboratories, Cherry Optical has been grappling with a major decision—whether or not to invest in digital surfacing equipment that would allow them to manufacture the most advanced lens designs in-house.
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