Catherine Wolinski

Catherine Wolinski, Assistant Editor

Catherine’s coverage includes independent retail and associations. She reports optical boutique/eyecare practice news and trends including local events, community outreach, store openings and frame additions. She is the editor for several VM print features, such as Local Diary, Trending, In/Store and Endpage. Catherine is also the social media coordinator for Vision Monday’s Twitter and Facebook properties, @VisionMonday and Facebook.com/VisionMonday. Contact Catherine at cwolinski@jobson.com.

New EyeMusic App Helps Blind to 'See' Through Music

By Catherine Wolinski
Tuesday, April 08, 2014 3:30 PM A new app developed by Amir Amedi, professor and head of the Center for Human Perception and Cognition at the Hebrew University of Jerusalem, may help the blind to "see" through music.

ASCO: Put Your Future in Focus

By Catherine Wolinski
Friday, April 04, 2014 3:30 PM A recent video produced by the Association of Schools and Colleges of Optometry (ASCO) takes the question of “why” becoming a doctor of optometry is worthwhile and answers it threefold: the career holder’s ability to change lives, the field’s many outlets for occupational growth and the continual advancement of technologies and clinical innovations that come to life in the profession.

DIY Guide to Adjusting Your Glasses

By Catherine Wolinski
Friday, April 04, 2014 2:30 PM While it’s true that eyewear adjustments are best left to the professionals, sometimes in a pinch it helps to get glasses to, well, stop pinching.

Show Floor Says...

By Catherine Wolinski
Friday, April 04, 2014 11:30 AM NEW YORK—As attendees gained their bearings and set out on paths to discover the new products, services and education offerings available at this year’s Vision Expo east, the VM Daily hit the show floor to find out what attracted the attending eyecare professionals this year compared to years past and Vision Expo East brought in 2014 that they haven’t seen before.

Optical Business Barometer Declines for February 2014, but Outlook Rating Increases for Upcoming Six Months

By Catherine Wolinski
Tuesday, March 18, 2014 4:00 PM NEW YORK—According to the latest Jobson Optical Research Optical Business Barometer (OBB), a study measuring independent ECPs' attitudes toward current and future optical business, the overall optical business rating for February 2014 has dropped to 3.65 since the January rating of 3.70.

E-Commerce Exposed: ECPs Speak Up on Experiences Selling Online

By Catherine Wolinski
Monday, March 17, 2014 12:00 AM NEW YORK—E-commerce is a concept once thought to be a concern of conglomerate, big box retailers and companies targeting tech-savvy audiences in a new generation of online shoppers.

Internet Research, Purchasing Increasing Among U.S. Eyewear Consumers

By Catherine Wolinski
Monday, March 17, 2014 12:00 AM The prevalence of internet use when making a purchasing decision is rising among the American consumer, and though the increase of actual eyeglass purchasing online is small, it too, is steadily rising.

Overheard

By Catherine Wolinski
Monday, March 17, 2014 12:00 AM

What to Expect During an Eye Exam

By Catherine Wolinski
Thursday, March 13, 2014 5:00 PM Do you know how many parts make up an eye exam?

Overheard

By Catherine Wolinski
Monday, March 03, 2014 12:00 AM

SCO Students Share Stories and Perspectives With Prospective Students

By Catherine Wolinski
Thursday, February 27, 2014 2:20 PM MEMPHIS, Tenn.—Prospective optometry school students may find it hard to resist the calling after hearing perspectives of various students at the Southern College of Optometry (SCO) shared in a video released by the school earlier this year.

What Are You Wearing? / 10/10 Optics

By Catherine Wolinski
Tuesday, February 25, 2014 12:00 AM

January 2014 Optical Business Rating Increases from December, Decreases from Prior Years' January Ratings

By Catherine Wolinski
Tuesday, February 18, 2014 3:00 PM NEW YORK—According to the latest Jobson Optical Research Optical Business Barometer (OBB), which rates independent ECPs' attitudes toward current and future optical business, the overall optical business rating has increased to 3.70 for January 2014, comparing to a December 2013 rating of 3.65.

Status Update: Social Media Strategy Draws Business for ECPs

By Catherine Wolinski
Monday, February 17, 2014 12:00 AM There’s no secret to navigating the online landscape. Social media advancements are in constant flux, which can be challenging for many eyecare professionals. 
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