NEW YORK—Time is running out to nominate an Optometric Business Innnovator. If you know a forward thinking OD, someone who’s improving their diagnostic skills, implementing new technologies or employing the latest management techniques, nominate them now for the third annual Optometric Business Innovators edition, a joint collaborative project of Review of Optometric Business and Vision Monday. The nominations deadline for the 2013 Optometric Business Innovators has been extended to Monday, May 13.

A Professional Advisory Panel of optometrists will help identify Optometric Business Innovators from across the U.S.—individuals who excel at using creative and results-oriented approaches in the following areas:

• Business Management—Business savvy ODs constantly employing the latest management techniques.

• Optical Dispensing—ODs who have introduced interactive ideas and new technologies into the art of patient care and dispensing.

• Contact Lens Dispensing—Experts in contact lenses, offering patients specialized optometric services.

• Digital Media—“Digital Docs” who have mastered the new media and are experts in reaching patients in the online community.

• Marketing—ODs who put their own spin on the latest marketing techniques used by other service oriented businesses.

• The Patient Experience—Forward thinking ODs, always improving diagnostic skills and new practice technologies.

• Influencers—Veteran ODs, translating their business savvy ideas into larger groups and organizations.

Review of Optometric Business and Vision Monday are also soliciting nominations from readers. If you know of a candidate that would merit recognition, please help out and use this form to tell us your choices. Readers may nominate up to three candidates in each category. Deadline for submission is Monday, May 13.

All nominations will be reviewed by the Professional Advisory Panel and the editors of Review of Optometric Business and Vision Monday. The honorees will be featured in a special report in VM’s June 17 issue as well as in Review of Optometric Business.