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May 18, 2013
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Dragon Launches First Rx Line for Spring 2013

Posted: 4/15/2013 Volume Number: 27:5
CARLSBAD, Calif.—Authentically rooted in the Southern California active youth lifestyle market, Dragon Alliance has debuted its first optical collection for Spring of 2013 in conjunction with the company’s 20 Year Anniversary.

Eastern States Debuts New L’Wren Scott Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Eastern States Eyewear has announced the launch of the L’Wren Scott Eyewear Collection in partnership with German-based manufacturer, Menrad.

Essilor Vision Foundation Announces New Positions

Posted: 4/15/2013 Volume Number: 27:5
DALLAS—The Essilor Vision Foundation (EVF) announced several staffing changes to help support the continued growth and outreach of the organization, including the retirement of Audrey Reed, whom EVF called, “a great asset and visionary for the Foundation.”

FGX International Bows Reebok Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
SMITHFIELD, R.I.—FGX International, a wholly-owned subsidiary of Essilor, has launched the Reebok Eyewear optical collection, manufactured and distributed under license from Reebok, the American-inspired global sporting goods brand.

Hoya Launches AR Treatment to Reduce Blue Light from Screens

Posted: 4/15/2013 Volume Number: 27:5
LEWISVILLE, Texas— Hoya has developed and launched Recharge, an anti-reflective lens treatment that reflects the harmful blue light emitted from back-lit handheld devices away from the eyes, while ensuring that the portion of blue light needed for optimal contrast and other health benefits is allowed to pass through the lens.

L’Amy America Bows Bally of Switzerland Eyewear

Posted: 4/15/2013 Volume Number: 27:5
WILTON, Conn.—L’Amy America has introduced Bally of Switzerland’s first luxury eyewear collection to North America offering sun and ophthalmic frames for men and women.

LBI Introduces the Stacy Adams Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
CHATSWORTH, Calif.—LBI Eyewear has launched the Stacy Adams Eyewear Collection for men.

Luxottica Introduces the Emporio Armani Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Luxottica Group has introduced the Emporio Armani Eyewear collection for Spring/Summer 2013.

Optical Women’s Association Honors Three ‘Stars’ at Awards Event

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—The Optical Women’s Association (OWA) paid tribute to three optical industry “stars” as it presented honorary awards at its 15th Anniversary Celebration and Award event at the Milk Gallery.

SUNY Eyes on New York Gala

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—With The Big Apple as a vibrant backdrop, the optical community honored several industry veterans on March 15. At the famed Cipriana’s, the SUNY “Eyes on New York” Gala paid tribute to John Carrier, president and CEO of Essilor of America, Inc., and Jim Murphy, VP/general manager U.S. Vision Care for Alcon Laboratories, Inc.

Think About Your Eyes Public Awareness Campaign to Launch Nationally in 2013

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Think About Your Eyes, L.L.C., a non-profit organization now under The Vision Council, announced here last month that it is launching a national public awareness initiative, focused on increasing the importance of overall vision health, in the mid to late summer of 2013.

TRANSLUCENTS

Posted: 4/15/2013 Volume Number: 27:5

Vision Expo Launches Vision Monday’s Eye2 Zone

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—International Vision Expo & Conference launched a new technology-focused booth, called Vision Monday’s Eye2 Zone, last month at Vision Expo East.

Viva Int’l Group Names Industry Vet Bortuzzo as New President

Posted: 4/15/2013 Volume Number: 27:5
SOMERVILLE, N.J.–Viva International Group has named Antonio Bortuzzo as its new president.

VSP Optics Group Unveils Unity BluTech Lenses

Posted: 4/15/2013 Volume Number: 27:5
RANCHO CORDOVA, Calif.—The VSP Optics Group is launching Unity BluTech lenses, which are infused with natural melanin and ocular lens pigments and protect the eyes from harmful, high-energy blue light.

Zyloware Launches MaxStudio.com Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
PORT CHESTER, N.Y.—Zyloware Eyewear has launched an eyewear collection from the sophisticated, trendsetting brand, MaxStudio.com, designed in conjunction with better department store designer and founder, Leon Max.

Adlens Intros John Lennon Variable Focus, Instant Rx Eyewear

Posted: 3/18/2013 Volume Number: 27:4

Allison Debuts Hally & Son Eyewear Collection

Posted: 3/18/2013 Volume Number: 27:4

Attention Internet Shoppers

Posted: 3/18/2013 Volume Number: 27:4

Bolle Announces B-Thin Active Design Rx Program

Posted: 3/18/2013 Volume Number: 27:4

Brooklyn Spectacles Presents First Optical Collection

Posted: 3/18/2013 Volume Number: 27:4

Eyewear Trends Burst With Style in Spring 2013

Posted: 3/18/2013 Volume Number: 27:4

Keeping the Online World in Perspective

Posted: 3/18/2013 Volume Number: 27:4

Luxottica Launches New Giorgio Armani Eyewear Collection

Posted: 3/18/2013 Volume Number: 27:4

Match Eyewear Names Herskowitz Chief Operating Officer

Posted: 3/18/2013 Volume Number: 27:4

MOODY BLUES

Posted: 3/18/2013 Volume Number: 27:4

Passion Is the Tie That Binds

Posted: 3/18/2013 Volume Number: 27:4

Raen Launches Companion Optical Collection

Posted: 3/18/2013 Volume Number: 27:4

Tura Introduces Geoffrey Beene Eyewear Collection

Posted: 3/18/2013 Volume Number: 27:4
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Sunwear  

Aspex Launches Greg Norman Performance Collection

Posted: 4/15/2013 Volume Number: 27:5
MONTREAL—Aspex Eyewear has introduced the Greg Norman Performance collection, a companion to their Prescription and Lifestyle Sunwear collections, designed in partnership with professional golfer, Greg Norman.

Altair Launches Tommy Bahama Polarized Sun

Posted: 3/18/2013 Volume Number: 27:4

Bolle Announces B-Thin Active Design Rx Program

Posted: 3/18/2013 Volume Number: 27:4

Eyewear Trends Burst With Style in Spring 2013

Posted: 3/18/2013 Volume Number: 27:4

Luxottica Launches New Giorgio Armani Eyewear Collection

Posted: 3/18/2013 Volume Number: 27:4
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Contact Lenses  

Corporate OD Meeting Presents ‘Healthy’ Eyecare Market

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Attendees packed the semiannual Alcon-sponsored Corporate Optometry Reports (COR) Meeting at the Westin Hotel in Times Square here on March 14. The meeting addressed an audience of optical executives and ECPs with statistical trends about the overall eyewear market.

Eyeglass.com Names Laermer as New CEO

Posted: 4/15/2013 Volume Number: 27:5
SARASOTA, Fla.— Eyeglass.com, one of the first online eyewear retail websites, founded in 1995, announced that public relations and marketing authority Richard Laermer will become its new CEO. Eyeglass.com’s founding CEO, Jim Morrison, will become chairman of the company and remain active in the site’s day to day business, a spokesperson told VM.

1-800 CONTACTS Names Roush Chief Marketing Officer

Posted: 3/18/2013 Volume Number: 27:4
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Equipment  

Augen Optics Updates Easyform FF-V3 Free-Form Generator

Posted: 4/15/2013 Volume Number: 27:5
SAN DIEGO—Designed to make free-form production easy, high-performance Augen EasyForm FF-V3 Digital Surfacing Generator has been updated by Augen Optics with extra-sturdy construction, providing maximum productivity through simplified operation, an intuitive easy-to-understand touch screen, and calibration-free tooling that eliminates unnecessary downtime.

Briot USA’s Alta Zd Is Designed for Speed, Precision and Ease

Posted: 4/15/2013 Volume Number: 27:5
CUMMING, Ga.—Briot USA launched its newest edger, the Alta Zd, at Vision Expo East.

AIT Debuts WECO E.6 at Vision Expo

Posted: 3/18/2013 Volume Number: 27:4

Briot Debuts Alta Pulse, a Multi-Functional Edger

Posted: 3/18/2013 Volume Number: 27:4

Super Systems Intros FastCoat In-Office System

Posted: 3/18/2013 Volume Number: 27:4
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Lenses  

Aspex Launches Greg Norman Performance Collection

Posted: 4/15/2013 Volume Number: 27:5
MONTREAL—Aspex Eyewear has introduced the Greg Norman Performance collection, a companion to their Prescription and Lifestyle Sunwear collections, designed in partnership with professional golfer, Greg Norman.

Augen Optics Updates Easyform FF-V3 Free-Form Generator

Posted: 4/15/2013 Volume Number: 27:5
SAN DIEGO—Designed to make free-form production easy, high-performance Augen EasyForm FF-V3 Digital Surfacing Generator has been updated by Augen Optics with extra-sturdy construction, providing maximum productivity through simplified operation, an intuitive easy-to-understand touch screen, and calibration-free tooling that eliminates unnecessary downtime.

Doing Business in Optical’s Local Markets

Posted: 4/15/2013 Volume Number: 27:5
The ways in which two regional optical groups switched from traditional promotions such as yellow pages and flyers to more up-to-date methods, including search engine advertising and social media, are featured in the current edition of dba: Doing Business in Optical’s Local Markets.

Eastern States Debuts New L’Wren Scott Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Eastern States Eyewear has announced the launch of the L’Wren Scott Eyewear Collection in partnership with German-based manufacturer, Menrad.

FGX International Bows Reebok Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
SMITHFIELD, R.I.—FGX International, a wholly-owned subsidiary of Essilor, has launched the Reebok Eyewear optical collection, manufactured and distributed under license from Reebok, the American-inspired global sporting goods brand.

Hoya Launches AR Treatment to Reduce Blue Light from Screens

Posted: 4/15/2013 Volume Number: 27:5
LEWISVILLE, Texas— Hoya has developed and launched Recharge, an anti-reflective lens treatment that reflects the harmful blue light emitted from back-lit handheld devices away from the eyes, while ensuring that the portion of blue light needed for optimal contrast and other health benefits is allowed to pass through the lens.

L’Amy America Bows Bally of Switzerland Eyewear

Posted: 4/15/2013 Volume Number: 27:5
WILTON, Conn.—L’Amy America has introduced Bally of Switzerland’s first luxury eyewear collection to North America offering sun and ophthalmic frames for men and women.

LBI Introduces the Stacy Adams Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
CHATSWORTH, Calif.—LBI Eyewear has launched the Stacy Adams Eyewear Collection for men.

Luxottica Introduces the Emporio Armani Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—Luxottica Group has introduced the Emporio Armani Eyewear collection for Spring/Summer 2013.

PFO Global Introduces iBlu Coat AR Lens

Posted: 4/15/2013 Volume Number: 27:5
IRVING, Texas—PFO Global is introducing iBlu Coat, a new anti-reflection lens coating specially developed to protect eyes from harmful UV and blue light, improving contrast and reducing eye fatigue. iblu Coat lenses filter blue light to a high degree of efficiency from both the front and back reflected light, according to PFO Global.

PPG Launches Tribrid Lenses in North America

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—PPG Industries, Thai Optical Group and X-Cel Optical Company announced the North American launch of Tribrid lenses during a news conference held here last month at International Vision Expo East.

The Rising Tide of Private Label

Posted: 4/15/2013 Volume Number: 27:5
NEW YORK—The hottest new digital progressive lens might be a brand you’ve never heard of.

TRANSLUCENTS

Posted: 4/15/2013 Volume Number: 27:5

VSP Optics Group Unveils Unity BluTech Lenses

Posted: 4/15/2013 Volume Number: 27:5
RANCHO CORDOVA, Calif.—The VSP Optics Group is launching Unity BluTech lenses, which are infused with natural melanin and ocular lens pigments and protect the eyes from harmful, high-energy blue light.

Zyloware Launches MaxStudio.com Eyewear Collection

Posted: 4/15/2013 Volume Number: 27:5
PORT CHESTER, N.Y.—Zyloware Eyewear has launched an eyewear collection from the sophisticated, trendsetting brand, MaxStudio.com, designed in conjunction with better department store designer and founder, Leon Max.

Adlens Intros John Lennon Variable Focus, Instant Rx Eyewear

Posted: 3/18/2013 Volume Number: 27:4

Attention Internet Shoppers

Posted: 3/18/2013 Volume Number: 27:4

Bolle Announces B-Thin Active Design Rx Program

Posted: 3/18/2013 Volume Number: 27:4

Briot Debuts Alta Pulse, a Multi-Functional Edger

Posted: 3/18/2013 Volume Number: 27:4

Brooklyn Spectacles Presents First Optical Collection

Posted: 3/18/2013 Volume Number: 27:4

Eyewear Trends Burst With Style in Spring 2013

Posted: 3/18/2013 Volume Number: 27:4

MOODY BLUES

Posted: 3/18/2013 Volume Number: 27:4

Passion Is the Tie That Binds

Posted: 3/18/2013 Volume Number: 27:4

Raen Launches Companion Optical Collection

Posted: 3/18/2013 Volume Number: 27:4

Super Systems Intros FastCoat In-Office System

Posted: 3/18/2013 Volume Number: 27:4
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High Visibility  

High Visibility: Art & Movies

Posted: 5/9/2013 3:30 PM
Art and film is often only realized thanks to the creator’s unique vision; given this point of view, collaboration between both mediums and the world of eyewear is a natural. In our latest edition of Hi Vis we highlight three companies and the ways they are bringing more attention to this synergy…

High Visibility: Hit the Water

Posted: 4/9/2013 3:40 PM
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Bold Face  

Bold Face: Sing!

Posted: 5/17/2013 2:30 PM
Thanks to Thursday night’s American Idol finale, we now have another star to add to our playlists. In this week’s edition of Bold Face we highlight some of the current strong female singers we have on shuffle…

Bold Face: The Final Frontier

Posted: 5/10/2013 1:15 PM
Some actresses are known for their period piece work, others gravitate towards outer space. In this edition of Bold Face we focus on the latter and highlight three stars whose roles routinely take them to the Final Frontier…

Bold Face: Keeping Up Appearances

Posted: 5/3/2013 12:00 PM
An eyewear sighting can happen anywhere. In this week’s edition of Bold Face we feature three well known faces and the frames that recently made appearances perched front and center…

Bold Face: Super Fit

Posted: 4/26/2013 3:00 PM
Many of us dread swimsuit season, but for some being fit is such an ingrained part of their life that they can strip down at a moment’s notice without fear. In this week’s Bold Face we feature four such super fit stars and their stylish specs…

Bold Face: Coachella-ella-ella

Posted: 4/19/2013 11:00 AM
Coachella, the annual three-day music and arts festival held in Indio, Calif., features many music genres on several stages. It attracts all sorts of Hollywood notables and in this week’s Bold Face we feature three of them and the sunwear they chose to protect them from the desert sun…

Bold Face: Sassy Blondes

Posted: 4/12/2013 1:15 PM

Bold Face: Generations

Posted: 4/5/2013 3:30 PM

Bold Face: California Gurls

Posted: 3/29/2013 9:40 AM

Bold Face: Gingers

Posted: 3/22/2013 10:00 AM
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Style.Pages  

TRANSLUCENTS

Posted: 4/15/2013 Volume Number: 27:5

MOODY BLUES

Posted: 3/18/2013 Volume Number: 27:4
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